Teams at Totara Learning Solutions

Manage targeted digital demand-generation campaigns for U.S. public sector and UK government and healthcare markets. Own paid media, HubSpot workflows, nurture campaigns, landing pages, SEO, website optimization, social amplification, partner marketing, and campaign reporting. Collaborate with Sales, Product Marketing, Marketing Operations, and global partners to generate pipeline, improve conversions, test new channels, and deliver measurable revenue impact.

Own the integrity and governance of commercial master data across HubSpot, Sage, product systems, Syncari, and reporting platforms. Define data models, source authority, matching, deduplication, hierarchy, mapping, validation, and conflict-resolution rules. Configure and monitor Syncari integrations, investigate failures, reconcile records, improve source-system controls, and maintain the Power BI data model. Document data flows, testing, change control, and exceptions while coordinating with independent system owners.

Own and standardize the commercial data layer and integrations (Syncari), set cross-system data standards, model data for Power BI reporting, act as technical owner for unowned commercial systems (Sage, ProjectWorks), document flows, and support acquisition onboarding and due diligence. Drive source-first fixes and collaborate across Revenue Operations, Finance, Product, and Customer Delivery.