Teams at MarketBridge

Leads B2B paid media strategy and planning across global client accounts. Develops channel mixes, budgets, forecasts, KPIs, and measurement frameworks; advises clients; manages external activation partners; oversees campaign delivery and optimization; analyzes performance; identifies innovation opportunities; supports pitches, account growth, and agency thought leadership.

Manages day-to-day B2B client accounts and integrated marketing campaigns from briefing through execution. Responsibilities include coordinating internal teams, maintaining timelines and budgets, developing client relationships, contributing to go-to-market strategy, identifying growth opportunities, presenting recommendations, analyzing campaign results, forecasting finances, and mentoring team members.

Supports B2B clients by configuring and optimizing marketing technology platforms, building automation workflows and customer journeys, managing CRM data, and producing campaign dashboards and performance insights. The role troubleshoots platforms, improves marketing operations, supports client recommendations, and collaborates with digital, media, data, and innovation teams on integrated martech solutions.