Infopro Digital
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The E-commerce Customer Acquisition Manager is responsible for implementing strategies to acquire customers in the digital channels potential DIY customers are likely to become aware, research, and ultimately shop for vehicle-specific DIY solutions. The role includes developing customer acquisition strategies, overseeing multi-channel content marketing campaigns, optimizing budget allocation, generating awareness and leads, implementing lead nurturing programs, analyzing campaign performance, and collaborating with the team.
Manage the Marketing tech stack and operations for Risk Global brands in London. Develop and implement solutions to improve campaign performance, data integrity, and system governance. Provide training to marketing teams and ensure compliance with regulations.