Teams at Genus

Develops and executes integrated marketing campaigns across digital and offline channels, including websites, email, social media, print materials, public relations, trade shows, and customer engagement activities. Manages industry press and association relationships, events, budgets, marketing assets, campaign tracking, and lead-generation initiatives. Collaborates with sales and internal stakeholders to maintain marketing calendars, meet project deadlines, strengthen brand awareness, and improve campaign performance.

Leads the design, analysis, optimization, testing, and integration of optical systems for flow cytometry instrumentation. Develops optical architectures, performs tolerance and stray-light analyses, creates validation plans, troubleshoots systems, and supports prototypes through production. Collaborates across engineering, manufacturing, and supplier teams; establishes technical standards, mentors engineers, contributes to intellectual property, and supports customer engagements.

Manage and grow customer accounts across the Eastern Cornbelt by selling animal genetics products and services, identifying new business, developing account plans, negotiating contracts, and delivering profitable growth. Responsibilities include customer relationship management, budget and forecast management, issue resolution, prospect conversion, and communicating PIC’s value proposition. The role requires strong sales experience, animal production knowledge, familiarity with production metrics and business systems, and approximately 50% domestic travel.