Teams at Four Marketing Group

Leads integrated marketing strategy, campaigns, budgets, reporting, and performance optimization across a multi-brand fashion portfolio. Partners with executives and creative directors on positioning and go-to-market planning, manages marketing, press, and social teams, and oversees agencies, suppliers, partnerships, and brand activations. The role also develops team capability, presents recommendations to senior stakeholders, and identifies emerging platforms and technologies to improve engagement and commercial outcomes.

Coordinate e-commerce and production teams to manage daily website operations, product uploads, QC of imagery, stock checks, site merchandising, SEO improvements, analytics, and campaign or product launches to improve conversion and reduce returns.

Own the commercial performance and growth of direct-to-consumer e-commerce channels, primarily for Agent Provocateur. Manage trading calendars, promotions, product launches, CRO, UX, site development, reporting, digital marketing performance, customer acquisition and retention. Collaborate with merchandising, buying, marketing, design, production, content and CRM teams while identifying international growth opportunities and making data-led decisions across revenue, conversion, AOV, traffic and retention.