END.
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eCommerce • Fashion • Retail
Leads global PR strategy, talent and influencer partnerships, media relations, press office activity, events, and brand activations. Manages campaigns from concept through execution, oversees external agencies, sets KPIs, reports performance, manages budgets and talent agreements, and develops a PR and Talent Executive. Builds relationships across fashion, lifestyle, culture, and trade media while aligning communications with commercial and brand objectives.
