Teams at Arbor Education

Own end-to-end content and brand channels for Arbor: produce and repurpose long- and short-form content, run web publishing and organic LinkedIn, embed AI-assisted workflows, manage SEO/AEO and HubSpot reporting, and coordinate freelancers, agencies and event/print collateral to drive leads and brand trust.

Lead product marketing for a core product suite: define GTM strategy, launch features, drive adoption and retention, enable Sales and Customer Success with messaging and collateral, analyze metrics and user feedback, and integrate AI tooling to automate and enhance marketing delivery.

The Brand and Content Marketing Manager will drive brand strategy, develop high-impact campaigns, manage a content calendar and production, ensure brand consistency, and enhance collaboration across teams while achieving lead generation targets.