Own the global marketing strategy and organization, including positioning, brand leadership, product marketing, content, demand generation, and go-to-market execution. Partner with Sales, Product, and Customer teams to drive pipeline and revenue growth, particularly in North America. Build an 18-month roadmap, lead repositioning, strengthen analyst and client relationships, and transform demand generation into a demand creation engine while leading a team of 20+.

Leads the GTM Systems function and its AI strategy, overseeing Salesforce, marketing automation, customer-success tooling, vendors, and the broader commercial technology roadmap. Builds AI agents and scalable systems, evaluates build-versus-buy decisions, measures adoption and ROI, drives cross-functional change, and manages five senior individual contributors. Partners with data, enablement, security, finance, and commercial leaders to improve efficiency, pipeline, conversion, and revenue through AI-native operations.

The Business Development Representative will generate opportunities for DACH Account Executives, qualify leads, and fill the sales pipeline using advanced Sales Development Techniques.