Own UK product marketing for Zeta’s CRM and marketing platform, developing enterprise positioning, value propositions, competitive intelligence, sales and partner enablement, launch readiness, and account-based marketing support. Partner with Sales, Customer Growth, Product, Solutions Consulting, Marketing, and external partners to drive customer expansion, new-logo growth, joint propositions, and commercial adoption across the UK enterprise market.

Leads UK account-based marketing and customer marketing, driving strategic customer expansion, executive engagement, advocacy, enterprise pipeline, and new-logo growth. Builds a repeatable ABM model aligned with sales and customer growth teams, manages market-development investment, coordinates events and account programs, and measures marketing contribution to retention, expansion, pipeline, and revenue. Requires strong enterprise B2B marketing, ABM, executive engagement, customer advocacy, analytics, budget management, and marketing technology experience.

Owns UK field marketing execution across customer events, executive engagements, roadshows, conferences, sponsorships, and market-development programs. Partners with sales, customer growth, ABM, and global marketing teams to support retention, expansion, and new-logo pipeline. Coordinates executive meetings, leadership cadence, account follow-through, vendors, budgets, Salesforce tracking, reporting, and cross-functional initiatives. The role requires strong organization, commercial judgment, executive presence, and experience delivering B2B marketing or customer programs in a technology or SaaS environment.