Own CRM and customer performance reporting, dashboards, measurement frameworks, and deep-dive analyses. Translate customer, campaign, and commercial data into actionable recommendations for strategic and executive decision-making. Develop KPIs, attribution, forecasting, experimentation, and optimization approaches while improving data quality and reporting scalability. Partner cross-functionally with marketing, finance, product, data, and business teams, and communicate complex findings through clear narratives and executive presentations.

Develops demand, workload, and staffing forecast models using historical data; analyzes trends, performance, risks, and business processes; recommends productivity improvements; monitors outcomes; and presents data-driven findings to senior stakeholders. The role requires advanced SQL, analytical tools, strong problem-solving, cross-functional partnership, effective communication, and the ability to manage multiple high-impact deliverables independently.