UX Lead

Company Description

Digitas Health London is the People-Powered Health agency: We help brands engage with people to deliver ideal health, now. We design transformative experiences that move people further along the path to health at any moment. By putting the power to change health outcomes in the hands of patients, healthcare professionals, carers, and payers, we help health brands create value across today’s connected health ecosystem. To do this, we start with a generous, behaviour-driven ideal then work in lean, agile and iterative ways to turn the ideal into action. 

We are a generous, idealistic, straight-talking collection of creatives, strategists, analysts, social media experts, PMs, and client service leads. We work together to help people-centric health brands deliver new business value through new customer experiences. Whether connected content programmes, mobile apps, digital services, or social communities, we use digital and emerging technologies to help healthcare brands build loyalty, break habits, connect care ecosystems and disrupt traditional markets.

As part of Publicis Health, our small-but-mighty team works to bring applied innovation to a range of global, EMEA and UK clients, working in collaboration with other DH offices in Philadelphia, New York, San Francisco and other sister agencies in London, Windsor and around the world. Learn more about DH at www.digitashealth.com.

Job Description

We’re looking for a dynamic and versatile Associate UX Lead / Director to join our expanding team and help grow our UX design practice. With work spanning across a range of product design and digital platforms we’re in need of someone with a strong portfolio of digital transformation projects but also someone with a real passion for making work that matters.

Day to day responsibilities:

UX design 

• Understand and champion customer insights and needs, and use that knowledge to inform experience design decisions. Use your familiarity with a range of user research methods to support and contribute to user research, user co-design, and user testing 

• Lead, facilitate, and participate in CX workshops with internal teams, clients and customers

• Create user journeys, stories, scenarios, wireframes, mockups, low and high fidelity prototypes as well as presentation-quality information design and interaction design concepts 

• Develop information architecture deliverables (sitemaps, taxonomies, flow diagrams) 

• Design and validate user interfaces and experiences for multiple platforms across websites, social media and mobile 

• When required, step up and lead key activities in the product design lifecycle, including: Discovery, North Star sessions, iterative designs and journey maps, clickable prototypes, user testing 

• Speak to technical constraints, experimentation, product, brand, business, and strategy — connecting across disciplines to cultivate collaboration between teams 

• Apply your flexible approach to a range of projects in the Agency including 

• Consulting/advising UI designers on experience/interaction design

• Creating wireframes and UX specifications to inform interface designs 

• Collaborating to shape experience concepts, sketches, storyboards 

• Working as the UX lead in product design sprints, using agile methodologies 

• Contributing to service blueprinting / service design projects

Collaboration

• Inspire, motivate, mentor and be a visible leader to the UX team

• Build strong relationships inside our agency and across our network, and use those relationships to create impact and business opportunity

• Partner with strategy teams to understand business requirements, document functional specifications and create service blueprints 

• Partner with technical teams to understand platform and technical limitations, to ensure that the designed solution is achievable. Have a strong working knowledge of standard technology platforms, their potential and their limitations (Salesforce, Adobe, Veeva, etc)

• Partner with creative in early stages of the project. Ensure inspirational, engaging solutions are being designed for and work with and push for best in class UI design excellence to bring to life the UX.

Capability leadership and Innovation 

• Line manage, develop and help build out the UX team in the business

• Create business opportunities for our UX practice to have a bigger role in agency work

• Evangelize user experience methodologies and best practices to help educate a breadth of internal and external audiences 

• Keep abreast of emerging industry trends and advancements in UX strategy

• Contribute to the evolution of our UX practice and to our reputation for Customer Experience Design, and contribute to thought leadership

Qualifications

WHO YOU ARE

• You are a Senior UX Design practitioner with a multi-disciplinary skillset

• You have demonstrated experience leading a team of UX/UI Designers and championing UX within a broader cross-functional team 

• You can distil client requirements, identify goals and create effective UX strategies, and translate those into UX projects and deliverables

• You have proven experience on the range of UX deliverables listed in the spec above

• You have advanced proficiency in design tools such as Figma or Adobe XD and master of creating design systems. 

• You comfortably work alongside creatives, designers, centring both aesthetics and functionality. Whilst also having familiarity with front-end development technologies and their impact on design implementation, with the ability to collaborate with developers to ensure design feasibility and fidelity. Experience of working in agile/scrum environments is critical. 

• You are articulate and a clear communicator (both written and verbal) with ability to effectively collaborate with product, strategy, design & technical teams in a fast moving, commercial environment with demanding deadlines.

• You are a strong storyteller and comfortable presenting to team members, clients & stakeholders alike.

• You are well-versed in design thinking, human-centred design, human computer interaction, and the latest emerging technology trends, and best practices to inform the creation of innovative digital interfaces, apps, services and tools. 

Additional Information

WHO WE ARE

THE POWER OF ONE PURPOSE FUELLED BY A DYNAMIC HEALTH ENGAGEMENT PLATFORM 

About Publicis Health: 

At Publicis Health, we are united around one purpose: to create a world where people are equipped and motivated to take control of their health. We transform healthcare marketing and communications into healthcare engagement. We believe healthcare marketing is healthcare, fostering healthy conversations, healthy behaviours, and healthy people. With 40 offices and 12 brands across the globe, Publicis Health’s worldwide staff is composed of more than 3,000 healthcare professionals who are experts in advertising and branding, data and analytics, strategic planning, service design, digital media and technology, science, and medicine. Publicis Health companies include: BBK Worldwide, Digitas Health, Heartbeat, insync, Langland, Payer Sciences, PlowShare Group, Publicis Health France, Publicis Health Media, Razorfish Health, Saatchi & Saatchi Wellness, and Verilogue. For more information, visit us at www.publicishealth.com.