UK - Head of Marketing (12-month FTC)

We're looking for a commercially minded and strategically driven Head of Marketing to lead our UK marketing function. This is a high-impact leadership role, sitting at the heart of our growth engine, with responsibility for shaping our brand, generating demand, and enabling our sales and client teams to win and retain business.

Reporting directly to the Chief Revenue Officer, you’ll own the marketing strategy, budget and performance across all channels, while leading and developing a talented marketing team. You’ll also work closely with our global marketing colleagues to ensure Incubeta’s brand and positioning is consistent, compelling and competitive worldwide.

This role is ideal for an experienced agency marketer who thrives in fast-moving, commercially focused environments and wants to make a visible impact at senior level.

Marketing strategy & growth

• Develop and deliver a multi-channel marketing strategy that builds brand awareness, drives lead generation and supports client growth

• Define clear positioning, messaging and target audiences across Incubeta’s service portfolio

• Stay ahead of industry trends and ensure our marketing approach remains innovative and differentiated

Commercial ownership & performance

• Take full ownership of the marketing budget, ensuring spend is focused on high-impact, high-ROI activity

• Track, analyse and report on performance across all campaigns and channels

• Use data and insight to continuously optimise activity and prove marketing’s contribution to revenue

Brand & market presence

• Own the Incubeta brand across all touchpoints, ensuring consistency, quality and clarity

• Oversee marketing assets, content and communications in collaboration with our Global Marketing team

• Lead our presence at industry events, conferences and awards, tracking and reporting on ROI

Sales & client enablement

• Partner closely with Sales, Commercial and Client Services teams to support new business and retention

• Ensure marketing activity aligns to pipeline priorities and commercial goals

Team leadership

• Lead, coach and develop the marketing team to deliver high-quality, on-time and on-strategy output

• Set clear priorities, KPIs and expectations, creating a culture of accountability and performance

We’re looking for an experienced, agency-side marketing leader who combines strategic thinking with strong commercial and operational delivery.

You’ll bring:

• Proven agency experience – you’ve worked in a digital marketing agency or high-growth digital business

• Leadership at a senior level – either already a Head of Marketing or a Senior Marketing Manager ready for a step up

• Strong strategic capability – a track record of building and delivering multi-channel marketing plans that drive awareness and leads

• Commercial acumen – experience owning and managing budgets, with a focus on ROI and performance

• Event and brand leadership – experience representing and promoting a brand at industry events, conferences and trade shows

• Stakeholder confidence – comfortable working with senior sales leaders and global marketing teams

• People leadership – able to motivate, develop and hold a team accountable for results

You’ll step into a senior, visible role with real influence over how Incubeta shows up in the market and how we drive growth. We offer flexibility, a collaborative global environment, and the opportunity to make a meaningful impact during a critical period for the business.

If you’re a strategic, commercially driven marketer who enjoys leading teams and shaping brands in a fast-paced agency environment, we’d love to hear from you.

What to do next

If you like what you’ve read then hit the ‘Apply’ button and we look forward to receiving your application.

Our unique hiring process

We are an equal opportunities employer and are committed to a policy of Equal Employment Opportunity and are determined to ensure that no applicant or employee receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, or ethnicity, or is disadvantaged by conditions or requirements which cannot be shown to be justifiable.

If you are shortlisted, we’ll invite you to the next step, which includes two or three interviews.

We love giving feedback, and you’ll be well informed of your progress throughout the application process.