Strategy Director (B2B Marketing - 10-Month Maternity Cover)

tmp helps B2B marketing leaders create coherence in a chaotic world. We’re looking for obsessively curious people to join us. 

You'll join 300 B2B experts across strategy, data, creative, media, client services, Sales activation, and shared services. Different skills brought together in integrated teams, centred around our clients: the world’s most impactful tech companies. 

So, if you’re interested in what makes the world work, if you find solving complex problems fun, and you love making the answers as simple as possible, then we’d love to hear from you.

What we are looking for

We’re looking for a Strategy Director to lead the strategic thinking and delivery across key B2B client accounts during a 10-month maternity cover (June 2026 – April 2027)

This role exists to bring clarity, direction, and ambition to complex client challenges, shaping impactful marketing strategies that drive measurable growth. 

You’ll act as a trusted advisor to senior clients, leading a mix of ABM, brand and positioning projects, while pushing the thinking forward through a consultative, insight-led approach. A key part of the role is close collaboration with the tmp Creative team, developing strategies and briefs that unlock powerful ideas and drive standout work. This is a high-impact role with ownership of key accounts within one of our UK client portfolios. 

What you will do

Set strategic direction 

• Translate complex business challenges into clear, compelling, and actionable marketing strategies.  

• Set the direction for client engagements, ensuring every piece of work ladders up to meaningful commercial outcomes.  

• Challenge client briefs constructively, pushing for sharper thinking and stronger solutions.  

Be a trusted client advisor 

• Build senior relationships with marketing, sales, and product stakeholders, earning trust through insight and impact.  

• Guide clients on where to focus, when to pivot, and how to unlock greater value from marketing.  

• Lead high-impact workshops and strategic conversations that align stakeholders and inspire action.  

Drive excellence across craft 

• Lead strategy across a mix of ABM programmes and broader brand/positioning projects. 

• Ensure all strategic outputs are clear and insight-driven, with a consistent standard of excellence. 

• Use data, insights, and emerging tools (including AI) to enhance strategic thinking and outputs. 

• Turn human insights into strategic direction that sparks powerful, resonant creative work.  

Enable integrated delivery 

• Partner with creative, media, data, and delivery teams to ensure strategy translates into impactful execution. 

• Develop clear, inspiring creative briefs that enable bold, distinctive, and effective ideas. 

• Champion integration across channels, disciplines, and markets to deliver cohesive programmes. 

• Provide clear direction and guardrails that empower teams to deliver their best work. 

Set strategic direction 

• Translate complex business challenges into clear, compelling, and actionable marketing strategies.  

• Set the direction for client engagements, ensuring every piece of work ladders up to meaningful commercial outcomes.  

• Challenge client briefs constructively, pushing for sharper thinking and stronger solutions.  

Be a trusted client advisor 

• Build senior relationships with marketing, sales, and product stakeholders, earning trust through insight and impact.  

• Guide clients on where to focus, when to pivot, and how to unlock greater value from marketing.  

• Lead high-impact workshops and strategic conversations that align stakeholders and inspire action.  

Drive excellence across craft 

• Lead strategy across a mix of ABM programmes and broader brand/positioning projects. 

• Ensure all strategic outputs are clear and insight-driven, with a consistent standard of excellence. 

• Use data, insights, and emerging tools (including AI) to enhance strategic thinking and outputs. 

• Turn human insights into strategic direction that sparks powerful, resonant creative work.  

Enable integrated delivery 

• Partner with creative, media, data, and delivery teams to ensure strategy translates into impactful execution. 

• Develop clear, inspiring creative briefs that enable bold, distinctive, and effective ideas. 

• Champion integration across channels, disciplines, and markets to deliver cohesive programmes. 

• Provide clear direction and guardrails that empower teams to deliver their best work. 

Deliver growth for clients and tmp 

• Identify opportunities to grow accounts through stronger strategy, new opportunities, and expanded scopes.  

• Contribute to new business and RFP responses where relevant.  

• Help clients see the value of strategic investment and its role in driving growth.  

• Identify opportunities to grow accounts through stronger strategy, new opportunities, and expanded scopes.  

• Contribute to new business and RFP responses where relevant.  

• Help clients see the value of strategic investment and its role in driving growth.  

Who you are

• A sharp, commercially minded strategist who can connect big-picture thinking with practical action. 

• Naturally curious, always looking to challenge assumptions and push thinking further. 

• A confident communicator who can influence senior stakeholders with clarity and credibility. 

• Consultative in approach. Comfortable challenging clients and guiding them toward better outcomes. 

• Collaborative and energised by working across disciplines to make great ideas happen. 

• Able to bridge strategy and creativity. Crafting briefs and insights that spark powerful ideas and resonate on a human, emotional level.  

• Adaptable and comfortable navigating ambiguity, bringing structure and clarity where it’s needed most. 

• Proactive in exploring how AI and new tools can elevate strategy and ways of working. 

What you will need

• Strong experience in B2B marketing strategy, ideally within an agency environment. 
• Proven ability to lead both ABM programs and broader brand/positioning projects. 
• Experience working with senior client stakeholders (up to CMO level) and acting as a strategic advisor. 
• Track record of developing strategies that deliver measurable commercial impact. 
• Confidence working across multiple clients and managing competing priorities. 
• Familiarity with using AI tools to support, enhance, or accelerate strategic work. 

Additional Role Details:

• Contract: 10-month maternity cover  

• Timing: Mid-June 2026 – Mid-April 2027  

• Location: London-based 

• Travel: Approximately once per month to London 

What we offer in return

• Generous holiday allowance (Plentiful PTO) 
• Shutdown between Christmas and New Year 
• Private healthcare and dental insurance  
• Group income protection 
• Salary sacrifice pension scheme  
• Access to well-being coaching or counselling sessions once a week  
• Financial health support 
• Parental leave - 12 Weeks Full Pay for Primary Carers and an additional 50% pay for 12 more weeks. 
• Use our portal to access discounts and cashback at plenty of retailers. You can also sign up for our cycle-to-work scheme. 
• Sustainable Future Giving. We want to help create a positive impact on our planet by donating to plant trees, tacking our impact, and helping to reduce emissions. 

A note on applying 

Not sure you tick every box? Apply anyway. Research shows some people hold back unless they meet 100% of the requirements. We do not want that to be you. 

At tmp, we hire for potential, mindset, and character as much as experience. If you are excited about the role but your background is not a perfect match, we would still love to hear from you. You might be exactly what we are looking for, either for this role or another. 

We are committed to building a diverse team because diversity fuels creativity and better results for everyone. We encourage applications from all backgrounds. If you need any accommodations during the process, just let us know. 

As an employee of tmp, we expect you to remain up to date with information security training and policies, and the company policies set out in your contract. For management roles, this includes ensuring members of your team undertake relevant training and adhere to company policies.