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About This Role:
The position of Sponsorship Sales Representative reports to the global manager of event sales and includes selling and renewing sponsorship products to a wide range of technology and service providers in Europe, North America, and Asia Pacific.
Job Responsibilities:
• Sell and renew event sponsorships ranging from $15,000 to $150,000 for Forrester events to technology and service providers.
• Create and manage a pipeline of prospects four times the target in order to grow the sponsorship client base and ensure target attainment.
• Maintain the minimum daily outbound prospecting metrics to develop pipeline and growth.
• Produce accurate and timely forecasts. Meet revenue and bookings targets for sponsorship sales.
• Maintain and build quality relationships to ultimately renew and grow sponsorship business.
• Deepen internal relationships and work closely with the direct sales force within Forrester on client accounts and non-client accounts to prospect and close sponsorship sales.
• Collaborate with global event team members on franchise selling across all event regions.
• Be curious, creative, and bold to help build marketing and sales strategies both in region and globally.
• Coordinate with events marketing and logistics to ensure that sponsors receive the promised deliverables in a timely fashion, and that post-sale requests are addressed.
• Align the content and value proposition of the event to the prospective sponsor’s business initiatives and goals.
• Manage accounts onsite at Forrester events, including preconference briefings, setup support, account support during the event, and a post-event feedback session.
• Achieve high levels of customer satisfaction among sponsors.
• Clearly communicate the established sponsorship programs to renewal and prospective sponsors.
Job Requirements:
• A bachelor’s degree or equivalent.
• Experience in selling conference and event sponsorships and exhibit programs, or related experience selling to technology vendors.
• History of building senior-level relationships with C-level leaders in $1B-plus enterprise organizations.
• Experience in hunting for new logos as well as managing, renewing, and growing existing accounts.
• Direct experience in the areas of meeting sales targets, building a network of contacts, growing and maintaining a healthy pipeline resulting in sales, identifying and closing new accounts, and managing large sponsor accounts.
• Excellent communication, expectation-setting skill, and organizational skills.
• Curiosity and creative growth mindset is a must.
• Fluent in English.
We’re a network of knowledge and experience leading to richer, fuller careers. Here, we’re always learning. Whether you want to hone your strengths or discover new ones, Forrester is the place to go for it. It’s a place where everyone is given the tools, support, and runway they need to go far. We’ll be right there beside you, every step of the way.
Let’s be bold, together.
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Here at Forrester, we welcome people from all backgrounds and perspectives. Our aim is for all candidates to be able to fully participate in Forrester’s recruitment process. If you would like to discuss a reasonable accommodation, please reach out to [email protected].
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The information provided by you in this application will be used for the purposes of recruitment and, for successful applicants only, for personnel administration and management purposes and to comply with the employer’s obligations regarding the retention of employee records. If your application is unsuccessful, Forrester Research, Inc., its subsidiaries, affiliates, and/or service providers (collectively “Forrester”) will retain your personal information on secure file solely to consider you for future recruitment opportunities.
By submitting your resume/CV, you consent to Forrester’s retention of the information provided on a secure file for personnel administration and management purposes and/or in order to consider you for future employment opportunities and to the transfer of the information provided to: Forrester’s offices in the US and other countries outside the European Economic Area; and Service providers engaged by Forrester for the purposes of processing applications for employment who may be located outside the European Economic Area.
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