Social Video Producer - Everyday Journalism
Birmingham
Competitive salary + excellent company benefits
Full Time
Join us to shape the stories people talk about! We’re looking for a Social Video Producer who lives and breathes platforms, turns breaking moments into must‑watch clips, and knows how to repurpose longer‑form reporting into thumb‑stopping, social‑first video to cover our West Midlands brands such as Birmingham Live, Coventry Live, Stoke on Trent Live and Cheshire Live.
About us
Hello, we’re Reach. Every day, our trusted news, stories and content connect with millions of people where they live - whether that’s on their social feed or at their neighbourhood newsstand; through their local community or their take on the hot topic of the day.
We're home to more than 120 brands - from household names like the Mirror, Express, Daily Star and Daily Record, to local titles like MyLondon, BelfastLive, and the Manchester Evening News, and brands making a splash in the US like the Irish Star.
It's our ability to understand people and the things that matter to them that makes us Britain and Ireland's largest commercial news publisher. We reach around 70% of the UK's online population, 10% of the US online population, and over 100 million social followers around the world, connecting with them on who they are, where they live and what they love.
Your story, with Reach
As a modern media organisation, we're much more than just news. And it takes a wide range of people and skills to serve diverse audiences, customers and communities like we do.
We know everyone has their own story to tell, so we’ve built an environment where every background is respected and every day is a day to explore.
We’ll help you build a career that works with your life, while giving you the space to create and grow.
About this role
Reporting directly to the Producer (Everyday Journalism) and collaborating across Editorial, Studio and Commercial teams, you’ll source and edit high‑quality, social‑first video aligned to our brand and editorial standards, spotting trends, finding standout UGC and repurposing longer‑form stories into platform‑native cuts that hook audiences across TikTok, Instagram, YouTube Shorts, Snapchat, Facebook and X. Confident on the mic, you’ll deliver punchy voiceovers, break news fast with video, and use analytics and approved AI tools to optimise and scale fast‑turnaround output; you’ll also shoot original location footage when needed and manage uploads, distribution and metadata. Fast-paced and focused, you’ll be responsible for producing a high volume of videos every day without compromising quality.
Working to a rota, including weekends and evenings, you’ll ensure legal, copyright and editorial compliance, support the wider network alongside the Video Leads on major moments, tailor content for off‑platform channels, and produce engaging affiliate content that drives traffic and conversions. You’ll consider audio and video on every story and help build an inclusive team that reflects the communities we serve.
What you’ll need to succeed:
As an experienced Social Video Producer you’ll be fluent in Premiere Pro (or similar) and live and breathe social - TikTok, Instagram, YouTube Shorts, Snapchat, Facebook and X - knowing exactly what hooks and holds attention. You’ll read analytics, plan and organise brilliantly, communicate clearly, and shape original AV content to hit KPIs, adapting fast to new tech and business needs.
With proven results creating high‑engagement social content, you’ll be a stakeholder‑savvy, team player with solid media law awareness - or have the appetite to train with us. Previous newsroom and breaking‑news experience are a bonus, and NCTJ/BTCJ is nice to have, not essential.
Flexibility is key in this role, so you must hold a valid UK driving licence.
How we'll look after you
We take good care of our people - and that means more than just a pay packet. Whatever your role, you'll get a range of benefits, including:
25 days' holiday (plus bank holidays), as well as an extra day after you've been with us for three, five and 10 years. We also have a scheme to help you buy extra holiday if you want to.
An extra day's paid leave each year to volunteer for a cause close to your community or your heart.
Big moment day - an extra day’s paid leave for a moment that matters to you - like getting married, moving house or welcoming a new addition to the family (human or furry!)
Help saving for your retirement - we'll match your company pension contributions up to 6% and you can contribute through salary sacrifice.
Supportive and progressive people policies - we’re proud to have a range of policies to support people in their lives in and outside work, including enhanced family leave and policies to promote flexibility, inclusion and progression. We believe you shouldn’t have to wait to join us to know what to expect from us, which is why we share this overview of the policies we have in place to support families and carers. If there's something you want to understand more about, just ask - it won’t make a difference to your application.
A healthcare cash plan - giving you money back for a range of medical expenses and fast access to doctor's appointments.
Car lease scheme - you can buy a brand new electric or hybrid car through our leasing partner, and pay for it through salary sacrifice.
Wellbeing support - including a 24/7 assistance programme for you and your family.
Access to lots of discounts - including 15% off with Reach's very own online marketplace, Yimbly, where you can buy everything from homewares to beauty products.
Interest-free loans - including for season tickets and technology.
https://www.youtube.com/watch?v=bWJPrnzndQ0
Additional Information-
Reach plc believes diversity brings benefits for our customers, our business and our people. This is why we are committed to being an inclusive employer and encourage applications from all suitable applicants irrespective of background, circumstances, age, disability, gender identity, ethnicity, religion or belief and sexual orientation.
