What you'll be doing
We are looking for an analytical SEO Manager to guide the organic growth strategy for our insruance product vertical at Go.Compare. As the primary authority for SEO within your category, you will define a long-term vision that ensures our digital properties are technically, content-rich, and high-authority.
Working within a high-performing team, you will lead the charge in driving high-quality traffic and conversions. You will have direct line management of an SEO Executive, requiring a leader who can balance high-level strategy with hands-on mentorship and cross-collaboration.
You'll also be responsible and oversee the following
- Roadmap development: Build a comprehensive SEO strategy aligned with high-level our Goals, revenue targets, and conversion goals.
- Competitive intelligence: Conduct deep-dive market analysis to identify content gaps, new opportunities, and defensive strategies vs industry competitors.
- Resource management: Allocate resources and necessary budgets to ensure maximum Return on investment across all SEO plans.
- Site health: Manage regular technical audits to increase crawlability, indexing, site architecture, and Core Web Vitals (CWV).
- Deep proficiency with Google Search Console, GA4, Ahrefs, SEMrush, and Screaming Frog.
- understanding of HTML/CSS, JavaScript SEO, and how modern web frameworks impact search.
- Relevant industry certifications (GA4, GSC, or specialised SEO courses).
- Experience managing external agency partners.
- Previous skills setting ongoing goals and measurement's for direct reports
The expected range for this role is £40,000-£50,000
This is a Hybrid role from our Cardiff or Bath Offices, working three days from the office, two from home
… Plus more great perks, which include;
- Uncapped leave, because we trust you to manage your workload and time
- When we hit our targets, enjoy a share of our profits with a bonus
- Refer a friend and get rewarded when they join Future
- Well-being support with access to our Colleague Assistant Programmes
- Opportunity to purchase shares in Future, with our Share Incentive Plan
Internal job family level P5
Who are we…We're Go.Compare, part of Future PLC. You've probably heard of us - we're a price comparison site passionate about finding our customers savvy insurance deals. We're a part of Future PLC and as one of the 250+ brands within Future publishing, we embody all the Future values.
We pride ourselves on being a fun but fair place to work, with flexible hours and plenty of perks, thanks to the Future community teams' hard work making sure each team member is treated equally. We only collaborate with organisations we can rely on, so we've built up a huge network of trusted partners. We're also authorised and regulated by the Financial Conduct Authority.
A team of bright-eyed insurance experts launched Go.Compare back in November 2006 and we're still going strong. Based at our office in Cardiff, we've worked on getting our customers the best deals, partnered up with the Welsh Rugby Union, crafted engaging TV ads, and so much more.
Our Future, Our Responsibility - Inclusion and Diversity at FutureWe embrace and celebrate diversity, making it part of who we are.
Different perspectives spark ideas, fuel creativity, and push us to innovate. That's why we're building a workplace where everyone feels valued, respected, and empowered to thrive.
When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life. It's not just about what you bring to the table — it's about making sure the table has room for everyone.
Because a diverse team isn't just good for business. It's the Future.
Find out more about Our Future, Our Responsibility on our website.
Please let us know if you need any reasonable adjustments made so we can give you the best experience!
#LI-Hybrid
Top Skills
Future (futureplc.com) London, England Office
London, United Kingdom
