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Formula 1

Senior Sales Executive, Hospitality

Posted Yesterday
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In-Office
London, Greater London, England
Junior
In-Office
London, Greater London, England
Junior
The Senior Sales Executive will sell and service hospitality and ticketing clients for Formula 1 events, generate sales, lead presentations, and manage stakeholder relationships, requiring strong negotiation and communication skills.
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Are you ready to make your mark in the world of Formula 1?

At Formula 1, we are passionate about delivering the world’s greatest sports and entertainment spectacle leaving a positive legacy wherever we race. Innovation has always been at the heart of what we do ever since our first Grand Prix in 1950. Now, 75 years on, the sport remains a pioneer, developing technologies that have made a significant impact on society beyond the track.

Everything you see on screen or at an event comes via our passionate and dedicated people. Whether its engineering, broadcast, legal, logistics, security, event management, commercial, media rights, marketing, or communications there is always a talented team working to maximise the potential of the sport.

We are recruiting for a Senior Sales Executive, Hospitality for our Experiences and Hospitality team who would be based at our St James Market Office in London.

Main Duties and Responsibilities:

  • Become an integral part of a high-performing sales and client services team with a focus on selling and servicing Formula 1 hospitality and ticketing clients for approx. 24 races a season across the world
  • Sell a full range of premium products on behalf of Formula 1, working with the Sales and Client Services Lead and Sales Account Manager to meet and/or exceed activity and revenue goals as established by Director, Experiences & Hospitality
  • Generate sales via reactive lead conversion and proactive business development activity
  • Execute and lead dynamic sales presentations, both on-site/in person and virtually, ensuring the CRM system is updated and maintained to an exemplary standard
  • Internal and external stakeholder management (which include, but are not limited to, teams, promotors, resellers, B2C and B2B clients)
  • Work cohesively with the wider our Experiences and Hospitality team, contributing ideas to support the continued evolution and innovation of introducing new products to the market
  • Occasional travel to F1 race weekends to ensure the highest level of customer service to all clients and fans
  • Keep up to date with industry trends and best practices

About You:

  • 2 years experience of demonstrable high performance in a sales function, dealing with both corporate and private clients
  • 2 years of experience converting high value deals, with demonstrable ability to forecast and maintain a sophisticated pipeline
  • Background working with CRM systems (sales force preferable) and ticketing platforms
  • Excellent communication skills, verbal and written
  • Ability to establish positive working relationships and build the respect of others
  • Strong skills and behaviours in negotiation, persuasion and work-rate
  • A reliable and trustworthy individual with a team player ethos
  • Excellent organisational skills
  • Excellent English language skills. Additional language skills advantageous

Why join the force behind the sport?

Joining F1 means becoming part of a team that values innovation, collaboration and personal growth. We offer a dynamic work environment where ideas are heard, and employee contributions truly make an impact. We seek to recruit, develop, and retain the most talented people to play their role in accelerating the future of the sport. As a member of the F1 team, you will be able to access our amazing benefits:

  • Private Healthcare scheme  

  • Dental Care 

  • 4 x Grand Prix Paddock passes per season  

  • Enhanced maternity/paternity leave and other family planning policies 

  • A free staff shuttle service running to and from surrounding trains stations near to Biggin Hill   

  • Free healthy snacks in our offices 

  • Subsidised canteen in Biggin Hill, serving breakfast and lunch 

  • 25 days annual leave and 8 Bank Holiday days, plus a Christmas period closure  

  • Opportunities to develop and request training for your role via our in-house Learning and Development team  

  • Discount on F1 merchandise 

  • Discount at F1’s experiences including F1 Arcade and F1 Drive 

  • Perkbox benefit portal and more

Division:

Commercial

Top Skills

Crm Systems
Sales Force
Ticketing Platforms

Formula 1 London, England Office

No 2, St James'​ Market, , London, United Kingdom, SW1Y 4AH,

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