Why PlayStation?
PlayStation isn’t just the Best Place to Play — it’s also the Best Place to Work. Today, we’re recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation®5, PlayStation®4, PlayStation®VR, PlayStation®Plus, acclaimed PlayStation software titles from PlayStation Studios, and more.
PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation, technology, and play to explore our open positions and join our growing global team.
The PlayStation brand falls under Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Corporation.
Location: United Kingdom (London)
This is a fantastic opportunity to join the PlayStation UX Research Team and become a key player in defining the product and design strategy of PlayStation’s platforms and services! In this role, you will be leading a broad range of research projects in collaboration with UX Design, Product Management, Engineering, and other partners. You are an upbeat advocate of a user-centered and insights-based approach to product strategy and development, a strong performer in all aspects of quantitative Research. Your role is to complement product and design strategy, advise direction, and help deliver outstanding user experiences. You let your passion shine by consistently advocating for user insights and collaborate with other insights partners to implement the best solutions to user problems. You provide valuable feedback to both peers and managers, and are a model to junior researchers.
Role & Responsibilities:
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Be the champion of quantitative Research to assist in driving strategy, roadmap, and delivery of insights and tracking of user behaviors and attitudes.
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Conduct end-to-end UX Research - from foundational research to advise product direction, all the way to the concept and testing in the wild.
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Assist in translating product & design goals and strategy into research opportunities.
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Be accountable for ensuring research outputs are high quality and meet the established standards and guidelines, and go beyond “bullet points”.
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Be responsible for the work of vendors and researcher partners on large ad-hoc and recurring quantitative research programs.
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Coach and mentor researchers toward innovative and creative thinking when approaching research challenges.
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Orchestrate initiatives to craft new and evolve existing research methods and processes by staying up-to-date on innovations in the industry and academia.
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Lead communication and collaboration with partners, including consumer insights, data science & analytics, design, product/program management, etc.
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Handle partner agencies and consultants, advising their efforts through clear input and feedback to ensure high-quality deliverables that suit the needs of our internal partners.
Requirements:
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Master's degree or PhD degree in Psychology, Social Science, Behavioral Economics, Consumer Research, related field, or equivalent experience.
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6+ years of industry UX Research experience with proven track record of conducting UX Research projects as shown in a portfolio of projects.
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Proficiency in quantitative methods (e.g. survey design and implementation, benchmarking, A/B and multivariate experiments, statistical analysis, modeling, reporting, behavioral analytics, etc.)
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Proficiency in SPSS, R, Python, or similar modeling language.
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A robust understanding of industry-standard research methods including ethnographic methods (e.g., in-depth interview, group interviews), evaluative methods (e.g., concept testing, in-lab/remote usability testing, tree testing, etc.)
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Extensive experience providing deep insights through compelling visualization and storytelling through data. A keen eye for distilling data in enticing outputs such as Infographics, User Personas, Mental Model Maps, Experience Maps, User-flows, etc.
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Passion for translating findings into strategic product and design recommendations
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Experience mentoring or leading researchers on high-profile programs and projects.
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Strong capacity to build and sustain internal and external partnerships.
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Knowledge of, and passion for the gaming, media, and software industries is a plus.
Equal Opportunity Statement:
Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category.
We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond.
PlayStation is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.
Top Skills
What We Do
PlayStation has been at the forefront of interactive and digital entertainment since the debut of our first console in 1994. Our products delight millions across the world through incredible games, cutting edge experiences and access to many types of media.
This commitment to amazing our fans is at the core of who we are and one we share with Sony Corporation, internationally known as a leader in music, movies and consumer electronics.
We can only achieve this goal by welcoming talented people and empowering them to do their best work. From game developers to data scientists, software engineers to cybersecurity experts, marketing to accounting and finance professionals, we’re always looking for talented people who share a passion for creating and our commitment to delivering amazement.
