Senior Product Manager (CleanMyMac)

MacPaw is a software company that develops and distributes software for macOS and iOS. Today, we have 20 million active users across all our products, and every 5th Mac on Earth has our product installed.
At MacPaw, we believe humans and technology can reach their greatest potential together.
We gather open-minded people who support each other and aspire to change the world around us, making millions of people's lives easier with technology.
Our flagship products include CleanMyMac , Setapp , ClearVPN , Moonlock , and more. Now, we're stepping into an important new stage: launching a product ecosystem with a new AI Mac Assistant - Eney.
We create software that makes Mac life simpler and more enjoyable. Our flagship product, CleanMyMac, is trusted by millions of users worldwide to keep their Macs clean, optimized, and secure. It cleans megatons of junk and makes your computer run faster, just like it did on day one. It scans the entire macOS, removes junk and malware, and frees gigabytes of space on your Mac.
As the Mac ecosystem continues to advance, there's an opportunity to expand the ways CleanMyMac delivers value, explore new use cases and audience segments, and deepen engagement with both existing and new users.
We're looking for a Senior Product Manager to lead this journey - discovering user needs, shaping new feature opportunities, and driving initiatives that enhance the product experience and strengthen CleanMyMac's long-term impact.
In this role, you will:

• Drive the discovery of new use cases, audience segments, and value propositions for CleanMyMac in a changing market.
• Conduct market, competitor, and user research (desk research, surveys, interviews) to uncover opportunities and unmet needs.
• Formulate, prioritize, and validate product hypotheses - from ideation to execution.
• Explore AI opportunities to create new and enhance existing features and use cases.
• Collaborate closely with designers, engineers, analysts, copywriters, and marketers to deliver and iterate on product features.
• Oversee feature launches, collect and analyze feedback, and evaluate performance through metrics like engagement and retention.
• Continue the development of existing initiatives, while shaping the product's next generation of functionality.

Skills you'll need to bring:

• 5+ years of product management experience, ideally in B2C desktop applications (macOS experience is a big plus).
• Proven experience owning the end-to-end product lifecycle: from research and hypothesis generation to delivery and impact measurement.
• Experience working with AI or LLM-based products or integrating AI into existing solutions.
• Deep understanding of user experience, interface design, and product analytics.
• Strong knowledge of prioritization frameworks, research methods, and metrics like retention and engagement.
• Fluent English (Upper-Intermediate or higher) and excellent cross-functional communication skills.

As a plus:

• Familiarity with macOS or iOS ecosystems, including sandboxing and distribution models.
• A strong personal interest in helping shape AI-first consumer experiences.

What We Offer

• We are a Ukrainian company, and we stand with Ukraine against the russian aggression
  
  • We maintain workplaces for the mobilized Macpawians and provide financial support to colleagues or their families affected by the war. Here , you can also read about the MacPaw Foundation, which intends to help save the lives of Ukrainian defenders and provide relief to as many civilians as possible.
• We are committed to our veterans
  
  • Our Veteran Career and Empowerment Program is designed to ensure our veterans and active military personnel receive the recognition, support, and opportunities they deserve.
• Hybrid work model
  
  • Whether to work remotely or at the hub is entirely up to you. If you decide to mix it, our Kyiv office, which works as a coworking space, is open around the clock. The office is supplied with UPS and Starlink for an uninterrupted work process.
• Your health always comes first
  
  • We guarantee medical insurance starting on your first working month. For those abroad, you can receive a yearly Medical insurance allowance as compensation for managing your medical expenses.
• Flexible working hours
  
  • You can choose a schedule that is comfortable for you. No one here tracks your clock in/out because MacPaw is built on trust and cooperation.
• Space to grow both professionally and personally
  
  • Education opportunities to grow both hard and soft skills, annual development reviews, and internal community.
• Teams we are proud of
  
  • We build honest, transparent, and reliable relationships within teams. Every Macpawian can improve processes and implement their ideas. We encourage open and constructive feedback and provide training for Macpawians on giving and receiving feedback.
• Office designed for people (and pets)
  
  • Our office has it all: a spacious workplace with enough room for sitting up, lying down, and running around; a gym for recreation; cozy kitchens; a sleeping/meditation room; and a terrace with a view where we throw summer parties. Also, we have two cats living in the office.
• Time-off policy that covers life's needs
  
  • Convenient personal time-off policy to help you take care of essential matters in your personal life, and parental leaves. On top of all that, sabbaticals are open after 5 years of being with MacPaw.
• Join social initiatives with MacPawCares
  
  • MacPaw participates in numerous humanitarian aid and charity projects across many fields, and you are welcome to jump in to make the world a better place.
• We're an equal-opportunity employer. Here is a safe place for applicants of all backgrounds
  
  • We are hiring talented humans. Meaning with all our variety of backgrounds and identities, including service members and veterans, women, members of the LGBTQIA+ community, individuals with disabilities, and other often underrepresented groups. MacPaw does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
  • Some benefits are under development, and new adjustments are possible.