TheFork, a Tripadvisor company Logo

TheFork, a Tripadvisor company

Senior Paid Search Analyst

Posted 3 Days Ago
Be an Early Applicant
London, Greater London, England
Senior level
London, Greater London, England
Senior level
The Paid Search Analyst will lead growth in paid search activities, set up and optimize campaigns on Google, analyze website/app behavior, collaborate with agencies, and improve user experience by liaising with marketing teams.
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Join our Movement and Champion Restaurant Culture! 💚


At TheFork we believe that the best things in life happen around the table, and we are on a mission to connect the world’s favorite restaurants and the broadest community of loyal diners. 


Finding the best dining experience for our Diners community or boosting restaurant performance for our Restaurateurs Partners has never been easier thanks to our signature products: 


📱TheFork App: our free restaurant discovery & booking app that helps you find your next table with ease.

💻TheFork Manager: our innovative software tool that digitizes restaurant operations, empowering our Restaurateurs to manage bookings efficiently and boost their revenue.

💳TheFork PAY and TheFork Gift Card: quick and easy ways to pay directly from TheFork app

At TheFork, we also believe that people truly make the difference. None of this would be possible without our vibrant Forkies community. Our strong core values—Better Together, Ownership, Respect, and Growth—are the guiding principles of everything we do, shaping our behaviors: “Come as you are,” “Dig in,” and “Make it Memorable”.  


TheFork leads the restaurant booking market in Europe and operates in 11 countries. Our offices boast a fully international team working together in a flexible, multicultural, and constructive environment that provides everyone with space to grow, both professionally and personally.


To learn more about TheFork and our Forkies, explore our official site: https://www.careers.thefork.com

You will be a part of the Performance Media department within Central Marketing, collaborating with other central functions (like CRM, Data or Product teams) and providing support for all countries where TheFork is present.

 

As a Paid Search Manager, you will be the driving force behind the growth of some countries’ paid search activity, running analysis and helping TheFork stay abreast of the latest in tracking and measurement, working with AI and relevant tools. 

 

Key responsibilities:

 

  • Setting up campaigns, reporting and optimising towards achieving the company’s objectives for both Paid Search and App Campaigns on Google.
  • Analysing data and investigating looking beyond advertising platform metrics (website/app behaviour, product, etc).
  • Supervising and collaborating with the agency to make the most of our investment (we outsource the Paid Search management of some countries) 
  • Owning projects like adoption of tools or features in the tools we work with that will enable innovation and growth (e.g. functionalities of Search Ads360 that we don’t currently use, automation of processes, etc).
  • Liaising with other marketing teams (Local & Central) for communicating results and recommendations, improving user experience, etc.

📌Location: Barcelona, Lisbon or London


Who You Are

  • +5 years of relevant experience (agency-side / SaaS or Services companies appreciated)
  • Fluency in English.
  • Analytical and data driven, skilled at drawing actionable insights 
  • Good project management skills.
  • Team player.
  • Driven and self-motivated, with a desire to learn.
  • Other relevant skills:  Expert level in Excel, Google Ads, working experience with Google Analytics, Tag Manager, Data Studio, Feeds management tools. Bonus if you’re familiar with scripting languages/SQL.

What we offer you  

😄 An awesome team (not everybody like our jokes, but we try our best) 

🏠 A Permanent contract (that can be useful in life) 

⚖️ Flexible working environment (2 days home office per week) 

💸 Competitive fixed salary, bonus and equity (yes, equity!) 

🍕 Lunch vouchers available for each working day (because yes, we like to try our best restaurants)  

🌎 International teams - More than 30 nationalities and 16 offices worldwide 

🏳️‍🌈 Highly inclusive working environment 

🤸‍♀️ Lifestyle benefits that can be used to reimburse physical, leisure activities, family support, travel etc 

🎓 Continuous learning and development programs

😌 Free access to the Calm app  

⏳ A program dedicated to help you have the best work/life balance 

🏥 Health insurance fully covered by the company 

👩‍🦽 Life Insurance and Disability at no cost to the employee  

🍴 Amazing offices with dining, coffee point on each floor, and leisure area    

🎤 Team building events (we love karaoke. A lot. A lot.)

If you are the right person and you are thrilled to join TheFork don’t miss this chance and apply.. we are waiting for you!

We believe that we are better together, and we welcome you for who you are. We endeavor to ensure  that everyone - regardless of ability, age, socio-economic & cultural background, ethnicity, faith, gender, gender expression, gender identity, ideology, national origin, race, sexual orientation, marital status, or any characteristic protected under  applicable law -has the opportunity to reach their full potential. At TheFork, we want you to bring us your unique perspectives and experiences, so we can collectively continue disrupting the restaurant industry and go from good to great.


TheFork is committed to a fair recruitment process. If you have special needs and require reasonable support during your application,  interview, or participation in the selection process due to health conditions or disability, please direct your inquiries to [email protected]. Our HR team will review the request and respond accordingly

#LI-AD2

Top Skills

Data Studio
Excel
Google Ads
Google Analytics
SQL
Tag Manager

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