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The Marketing Practice

Senior Media Account Manager

Posted Yesterday
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In-Office
London, Greater London, England
Senior level
In-Office
London, Greater London, England
Senior level
Manage and develop media programs for clients, leading strategies, overseeing campaign delivery, nurturing client relationships, and providing insights from performance analytics.
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tmp helps B2B marketing leaders create coherence in a chaotic world. We’re looking for obsessively curious people to join us. 

You'll join 300 B2B experts across strategy, data, creative, media, client services, Sales activation, and shared services. Different skills brought together in integrated teams, centred around our clients: the world’s most impactful tech companies. 

So, if you’re interested in what makes the world work, if you find solving complex problems fun, and you love making the answers as simple as possible, then we’d love to hear from you.

What we are looking for 

We’re looking for an emerging media leader who will develop, present, and oversee thoughtful and effective media programmes on behalf of our clients.

Working with channel specialists and internal planning and delivery teams, you will be responsible for directing and representing media campaigns to your clients.

Across your accounts, you’ll build strong relationships with your clients, providing advice on media strategy and recommending solutions to specific business challenges underpinned by effective, measurable frameworks.

Your primary focus will be on supporting a strategic tmp media client, helping ensure successful execution of brand and demand-focused programmes, as well as leading a division of this client; developing innovative and effective ABM campaigns across one-one, one-few and one-many to deliver tangible results.

You are an emerging strategic leader and are looking to expand, hone and intelligently leverage your understanding of the media landscape to become a respected and trusted partner to your clients.

What you will do

Client growth:

  • Bring a growth mindset to assigned accounts, helping to identify and lead upsell and cross-sell opportunity conversations.
  • Expand client contacts and advocates.
  • Nurture alumni.

Client leadership:

  • Support on management, direction and effective operation of a large scale account.
  • Serve as the Integrated Media client lead for smaller accounts
  • Develop trust and competency-based relationships with clients in order to help foster long-term partnerships.
  • Provide value and insight to clients through media knowledge and client management best practice.

Strategy & planning:

  • Lead the cross-channel paid media strategy and approach for brand or demand focused programmes.
  • Collaborate with planning teams to provide effective, impactful programmes for your accounts.
  • Learn and understand how longer term and more complex strategies can be incorporated into media planning.

Supplier partnerships:

  • Foster partnerships with leading technology and media vendors to understand the marketplace and emerging industry trends.
  • Work with publisher partners to digest and communicate their strengths and USPs.

Campaign delivery:

  • Work with media campaign delivery teams and project managers to effectively execute planned campaigns.
  • Lead status calls with clients; outlining upcoming, in-progress and completed tasks to provide clear, concise overviews on campaign progress.

Reporting:

  • Analyse campaign performance data to understand overall campaign direction and effectiveness.
  • Review reporting to identify and communicate high level optimisations with internal teams and clients.
  • Work with Social, Search and Programmatic experts to identify and understand tactical optimisations, communicating them effectively to your clients.

Insight:

  • Proactively digest and industry trends and talking points into client education opportunities
  • Leverage reporting, progress and experience of programmes to outline overarching narratives for client QBRs.

Requirements

Who you are:

  • A desire to excel in a marketing career
  • Confident and inclusive leader to clients and internal teams.
  • A solid media strategist, able to define and explain effective approaches to clients
  • Positive, resilient attitude, proactive in all things.
  • Ready to challenge thinking to get the best outcomes for clients.
  • Able to see the bigger picture, whilst also appreciating the details.
  • Strong relationship management skills, a clear ability to communicate your ideas effectively.
  • Able to learn quickly, interrogate and assimilate complex information.
  • Able to problem solve issues presented by team members whilst remaining open to new ideas.

 What you'll need:

  • Strong, demonstrable experience working in media ideally agency side, ideally in a B2B environment with proven track record for adding value back to the client.
  • Proven track record of contributing to the efficient and effective client campaigns.
  • Experience in managing client and partner relationships and comfortable communicating both internally and externally.
  • Experience working across ABM campaigns that span one-one, one-few and one-many
  • Experience of directing media programs based on client/business objectives, and of recommending marketing solutions to business challenges.
  • Evidence of working with cross-discipline teams (strategy, creative, technology, media, and project management).
  • Proficient with IT including Word, Excel, PowerPoint and Outlook.
  • Experience of media tools and processes.
  • Experience of commercial management.

Benefits
  • Generous holiday allowance (Plentiful PTO) 
  • Shutdown between Christmas and New Year 
  • Private healthcare and dental insurance  
  • Group income protection 
  • Salary sacrifice pension scheme  
  • Access to well-being, coaching, or counselling sessions once a week  
  • Financial health support 
  • Parental leave - 12 Weeks Full Pay for Primary Carers and an additional 50% pay for 12 more weeks. 
  • Use our portal to access discounts and cashback at plenty of retailers. You can also sign up for our cycle-to-work scheme. 
  • Sustainable Future Giving. We want to help create a positive impact on our planet by donating to plant trees, tacking our impact, and helping to reduce emissions. 

A note on applying

Not sure you tick every box? Apply anyway. Research shows some people hold back unless they meet 100% of the requirements. We do not want that to be you.

At tmp, we hire for potential, mindset, and character as much as experience. If you are excited about the role but your background is not a perfect match, we would still love to hear from you. You might be exactly what we are looking for, either for this role or another.

We are committed to building a diverse team because diversity fuels creativity and better results for everyone. We encourage applications from all backgrounds. If you need any accommodations during the process, just let us know.

Top Skills

Excel
Media Tools
Outlook
PowerPoint
Word
HQ

The Marketing Practice London, England Office

Clareville House, 26-27 Oxendon St, 4th Floor, London, United Kingdom, SW1Y 4EL

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