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Lead the EMEA marketing strategy for a SaaS company, managing campaigns and aligning with sales for revenue growth. Requires 6+ years in B2B SaaS and hospitality industry experience, along with project management and creativity skills.
Duetto is seeking an experienced Senior Marketing Manager to support our go-to-market activities in the EMEA region.
High-level responsibilities:
- Own and lead the EMEA marketing plan in collaboration with Sales, the Growth Marketing team, and other key stakeholders.
- Lead the strategic execution of the EMEA marketing plan, partnering cross-functionally with global teams in events, digital, content, and creative to ensure seamless delivery of high-impact, integrated marketing programs.
- Oversee the strategy, promotion, and execution of all owned and third-party events in the EMEA region, ensuring alignment with regional goals and measurable business impact.
- Act as the senior marketing lead for the EMEA sales organization, ensuring tight alignment between marketing initiatives and regional revenue goals.
- Take control of the marketing mix within the region to blend leading-edge technology and go-to-market knowledge and expertise to craft compelling digital journeys, effective and highly targeted paid campaigns alongside high-impact field marketing initiatives.
- Own ongoing communication with EMEA sales leaders and teams, delivering clear visibility into marketing campaigns, performance metrics, and pipeline impact.
- Develop and operationalize scalable processes for repeatable sales and marketing initiatives such as webinars, customer events, and ABM campaigns, driving efficiency and consistency across the region.
- Establish and track campaign success metrics and evaluate marketing performance based on outcomes and pre-set KPIs against all marketing activities.
- Work across the team to gain a mastery of our target markets and lead the qualification criteria.
- Translate global marketing initiatives into projects that are relevant to EMEA markets
- Represent Duetto at industry events.
About You
- 6+ years of experience in B2B SaaS software field marketing or a transferable marketing area.
- Experience in the hotel/hospitality industry is highly preferred.
- Experience in a range of marketing disciplines and delivery channels, including digital, design, social, partner, customer, product, and events.
- Desirable: Experience with our marketing tech stack, including: Hubspot, Salesforce, Demandbase, and Asana.
- Expert project and budget management capabilities.
- Analytical and strategic with the ability to deliver localised marketing plans by region.
- Creative both in concepts and ideas, and in approach to business and project management.
- Highly organized - if you love to keep things organized, this is the job for you!
- Excellent written and verbal communication skills.
- Solid track record of being able to manage communications across multiple stakeholders and at various levels in an organization.
- Team Player: You are highly collaborative and can lead across functions and in matrixed organizations.
- Creativity: You thrive in an environment without a set playbook and are excited to build a scalable, high-impact marketing program.
- You love the travel industry - hospitality is in your DNA
- Language skills: English required, French, Spanish, German or Italian desirable
About Duetto
Duetto delivers a suite of SaaS cloud-native applications for hospitality businesses to optimize every booking opportunity for greater revenue impact.
Our Revenue & Profit Operating System brings together pricing, forecasting, reporting, group optimization, and profitability in one platform — helping the world’s most innovative hotels move faster, think smarter, and grow stronger.
For more, visit duettocloud.com
Top Skills
Asana
Demandbase
Hubspot
Salesforce
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