Senior Digital Marketing Executive

Posted 9 Days Ago
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London, Greater London, England
Senior level
Fintech • Software • Financial Services
The Role
The Senior Digital Marketing Executive will support the execution and optimization of digital marketing campaigns across social media, email, and search, ensuring alignment with strategic goals. Responsibilities include tactical adjustments, monitoring campaign performance using analytics tools, and collaborating with different teams to enhance customer experiences through effective digital marketing initiatives.
Summary Generated by Built In

Please note this position is based in London and this will be the contractual location of the successful candidate, other locations cannot be considered.

Senior Digital Marketing Executive - 12 Month Fixed Term Contract

This role is perfect for candidates who have successfully completed B2B social media strategies in asset management or financial services, including organic, paid, and employee initiatives.

A bit about the job:

The Purpose of this role is to support the execution, optimisation and delivery of digital marketing activity and campaigns across social media, email, and search. Your role will involve making vital tactical adjustments to optimize digital marketing campaigns on social media, email, and paid search platforms. Your main objective will be to align with Aviva Investors' strategic goals and deliver outstanding customer experiences. Alongside this you will also support the execution of digital marketing campaigns across social media (paid, organic and employee advocacy), email and paid search, while ensuring compliance with internal policies, procedures, and regulations. The role will also require you to monitor and optimise digital marketing campaigns and use analytics tools (e.g. Google Analytics) to gather information from web and social media pages. In addition to this, the role will allow you to work closely with the Digital Marketing Manager, the wider digital marketing team and as part of multi-disciplinary project teams both internally and externally to deliver exceptional digital customer experiences that are aligned to Aviva Investors’ goals and measurable through key performance indicators.

Skills and experience we’re looking for:

  • Familiarity with LinkedIn, Hearsay, YouTube, X and employee advocacy tools (e.g. Hearsay Social) is preferred.

  • Knowledge of analytics tools (e.g. Google Analytics) for monitoring, analysing and optimising campaign performance.

  • A marketing / communication / digital marketing / related degree, or digital marketing certification is preferrable but not essential.

  • Previous hands-on experience in digital marketing roles, with knowledge of completing and improving campaigns across different digital platforms.

  • Good organisation skills, tenacious and driven to deliver – especially when working to tight deadlines.

What you’ll get for this role:

  • Generous pension scheme - Aviva will contribute up to 14%, depending on what you put in

  • Eligibility for annual performance bonus

  • Family friendly parental and carer’s leave

  • Generous holiday entitlement plus bank holidays with the option to buy/sell up to 5 additional days

  • Up to 40% discount for Aviva products

  • Brilliant flexible benefits including electric cars

  • Aviva Matching Share Plan and Save As You Earn scheme

  • 21 volunteering hours per year

Aviva is for everyone:

We’re inclusive and welcome everyone – we want applications from all backgrounds and experiences. Excited but not sure you tick every box? Even if you don’t, we would still encourage you to apply. We also consider all forms of flexible working, including part time and job shares.

We flex locations, hours and working patterns to suit our customers, business, and you. Most of our people are smart working –spending around 50% of their time in our offices every week - combining the benefits of flexibility, with time together with colleagues.

To find out more about working at Aviva take a look here

We’d love it if you could submit your application online. If you require an alternative method of applying, send an email to [email protected]

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Top Skills

Google Analytics
The Company
HQ: London
1,340 Employees
On-site Workplace
Year Founded: 2008

What We Do

Welcome to Aviva Investors. The global asset manager that chooses integration.

The future is full of questions. Only by working closely with our clients can we find the answers. That’s why we integrate our whole business around our clients – their goals, their values and the experience they have when they work with us.

That’s why we start by listening closely and understanding their investment aspirations and concerns – from low prospective investment returns, to highly correlated asset prices; from the prospect of rising global interest rates, to the challenges and opportunities of market volatility. Through our vast collective industry experience, we’ve been through every market cycle, making us better prepared for the next one.

Inspired by our deep client insight, we build solutions that aim to defy uncertainty, answering the questions that keep our clients awake at night. From large institutional investors to individuals saving for retirement, we work together to deliver meaningful outcomes, now and over the long run.

That’s why we work hard to join the dots across asset classes to find the best investment ideas; why we break down barriers so our teams can connect seamlessly; and why we manage risk with discipline and rigour. By working in partnership, we bring components together in new ways to ensure our clients get the very best of our collective expertise with every investment.

Please remember the value of an investment and any income from it can go down as well as up. Investors may not get back the original amount invested.

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