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Superbet

Senior Copywriter

Reposted Yesterday
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Remote
Hiring Remotely in Greece
Mid level
Easy Apply
Remote
Hiring Remotely in Greece
Mid level
The Senior Copywriter will create high-converting content for various platforms, ensuring brand consistency and collaborating with stakeholders to optimize user experience in the iGaming industry.
The summary above was generated by AI

It’s an exciting time to join us! We’re entering new markets, developing new technologies, and moving step by step towards our goal of exciting the world. As our business grows, the number of exciting people initiatives grows with it, and we’re looking for a new colleague to partner with our team to bring these to life.

We are looking for an incredibly talented, "eagle-eyed" Senior Copywriter to join our Commercial team. You won't just be writing catchy headlines; you will be the ultimate architect of our brand’s linguistic DNA. Your mission is to ensure that every syllable—from deep within our platform’s product features to our loudest external marketing campaigns—is consistent, compliant, and optimized for maximum conversion.
 
What you’ll be doing : 
  • Bridge the Gap: Align internal platform content (UX/UI, product naming, tooltips) with external marketing (ads, CRM, social) to ensure a seamless user journey.
  • Conversion Optimization: Adapt and polish "raw" briefs into high-converting copy that speaks the authentic language of the betting and casino world.
  • Brand Guardianship: Rigorously enforce Brand Guidelines and Tone of Voice (ToV) across all departments.
  • The "Final Boss" of Quality: Review all incoming requests with extreme attention to detail. If there is a typo, a broken naming convention, or a clunky sentence, you are the one who catches it before the world does.
  • Stakeholder Management: Navigate the needs of multiple departments, acting as the creative "translator" who ensures everyone’s goals are met without compromising brand integrity.
  • Systems & Logic: Establish and maintain naming conventions and content rules to ensure consistency as we scale.

We are looking for someone who :
  • Has proven background in iGaming (sportsbook and casino). You know the slang, the betting/casino mechanics, the psychology of the player, and the regulatory nuances. 
  • Has at least 3+ years of professional copywriting experience, preferably in a fast-paced commercial environment.
  • Is obsessively detailed. You notice a double space or a mismatched font from a mile away. 
  • Is creative and organized. You can brainstorm a viral campaign in the morning and build a meticulous content spreadsheet in the afternoon.
  • Is the "Easy-Going" Expert: You are a people person. You can manage stakeholders, handle feedback with grace, and get things done through collaboration rather than friction.
  • Is fluent in Greek (native level in writing for detail and quality control over grammar, punctuation, terminology consistency, naming conventions and regulatory disclaimers) and English. 
  • Has a deep familiarity with Greek market regulatory and advertising constraints and guidelines.
  • Has a strong command of tone of voice consistency, conversion copywriting, promotional messaging, feature awareness and increase of affinity via the use of the written language
  • Has the ability to closely collaborate with a variety of stakeholders (product teams, content teams, commercial teams, etc)

Nice to have skills/qualifications/tools
  • Experience with A/B testing
  • Knowledge over KPIs like OR, CTR, etc
  • Basic analytical ability to understand performance data
  • Experience building things like naming conventions, content guidelines, terminology, standardizing comms across multiple channels
  • Understanding of customer lifecycle (e.g. retention psychology, conversion funnel, etc)
 
 
The position is based in Athens (hybrid model). Please send us your CV in English. 


About us

We are a global technology company dedicated to building the future of entertainment and fan-centric experiences.

With commercial markets in Brazil, Belgium, Poland, Romania, and Serbia, our company has evolved from a leading sports betting and gaming operator into a diversified product and tech organization, gathering more than 5,000 dedicated people across our teams.

Shaping the future of play

At Super, we are creating a unique entertainment ecosystem engaging millions of customers worldwide. Our product and technology teams in Amsterdam (the Netherlands), Madrid (Spain), Zagreb (Croatia), London (UK), and Bucharest (Romania) are building the playstack that will champion the future of play.

Our ambitious growth strategy focuses on expanding across Europe and Latin America while delivering immersive customer experiences and creating lasting value for our customers, partners, and communities.

Global recognition and standards

The company’s long-term strategy is supported by world-class investors. In 2019, Blackstone, the world’s largest alternative asset manager, made a strategic minority investment of €175 million. In 2025, we strengthened our financial position through a €1.3 billion refinancing agreement, reinforcing our partnership with Blackstone and enabling accelerated global expansion.

Super is committed to the highest standards of compliance, safety, and responsibility. As such, we are active members of the International Betting Integrity Association (IBIA) and the European Gaming & Betting Association (EGBA).


Top Skills

A/B Testing
Conversion Copywriting

Superbet Camden, England Office

38 Warren Street, Bloomsbury, Camden, United Kingdom, W1T 5LA

Superbet London, England Office

111 Buckingham Palace Road, 4th Floor, London, United Kingdom, SW1W 0SR

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