We’re one of the world’s leading online gambling companies, revolutionising the industry since 2000. Founded by Denise Coates CBE, we now employ over 10,000 people and serve over 120 million customers in 26 languages.
We empower our employees to push boundaries and explore new ideas, cultivating a culture that celebrates and rewards creativity. This offers employees a wealth of growth opportunities, giving them the opportunity to make a real impact in the world of online gambling and gaming. As a forward-thinking company, we’re breaking new ground in software innovation too, redefining what’s possible for our customers worldwide.
Our focus on In-Play betting has solidified our market-leading position, featuring more than 1.38 million In-Play sporting events a year. With over 750 concurrent sporting fixtures at peak and more live sports streamed than anyone else in Europe (750,000), we handle over 6 million HTTP requests daily and process more than 1.5 million bets per hour at peak.
Job DescriptionReady to shape the systems that power a global leader? As a Senior Business Systems Analyst, you will bridge the gap between complex business challenges and innovative technical solutions.
The Business Systems Solutions department manages the lifecycle of our application portfolio, ensuring our technology stack remains robust, scalable, and ahead of the curve. This team translates intricate business requirements into high-performing technical designs, maintaining the integrity of our systems while driving continuous improvement.
You will operate with autonomy, acting as the vital link between business units and technology teams. This role involves taking ownership of complex initiatives, mentoring Junior Analysts, and leveraging AI tools to streamline workflows. You will ensure every solution is secure, compliant, and perfectly aligned with our strategic goals.
This role is eligible for inclusion in our hybrid work from home policy.
Qualifications- Confident in translating business needs into actionable system designs
- Track record of delivering technical solutions aligned with strategic goals
- Mentoring and guidance of other analysts while managing complex projects
- Agile best practices including backlog refinement and '3 Amigos' sessions
- Proactive stakeholder management across business, technology, and support teams
- Ability to adapt communication styles for diverse audiences
- Continuous improvement and change management facilitation
- Commitment to security protocols and regulatory standards
- Flexibility to adapt to changing business needs, technologies, and project environments on short notice
- Lead in-depth interviews and workshops to uncover core business needs
- Translate complex business models into clear system designs and user stories
- Drive the delivery of technical solutions that align with strategic goals
- Act as a strategic liaison between business units and technology teams
- Provide guidance and mentoring to less experienced analysts
- Inspire a collaborative environment to facilitate constructive problem-solving
- Propose enhancements to streamline operations and increase productivity
- Navigate complex project environments with autonomy
- Ensure all work adheres to security protocols and regulatory standards
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At bet365, we're committed to creating an environment where everyone feels welcome, respected and valued. Where all individuals can grow and develop, regardless of their background. We're Never Ordinary, and we're always striving to be better. If you need any adjustments or accommodations to the recruitment process, at either application or interview, please don’t hesitate to reach out.

