IQVIA

Senior Brand Manager

Posted 16 Hours Ago

Be an Early Applicant

Reading, Berkshire, England

Senior level

Reading, Berkshire, England

Senior level

As a Senior Brand Manager, you will develop and implement marketing strategies to drive sales for a key product. Responsibilities include planning marketing and trade strategies, identifying growth opportunities, working with agencies on advertising and packaging design, and monitoring budgetary expenditures.

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Ceuta - Join Our Team as a Senior Brand Manager!

Ceuta provides high-quality outsourcing solutions across all key UK trade channels, including national accounts, independent grocery and convenience, independent pharmacy, pharmacy wholesale, health food multiples and wholesalers, and online. We achieve this through our syndicated or dedicated teams.

Due to expanding growth in the business you will get an opportunity to work with an exciting brand driving its expansion and success in the market.

As a Senior Brand Manager, you will develop and implement marketing strategies and plans for our product in order to drive sales. You will develop marketing and trade plans that deliver against the brand objectives.

Key Responsibilities:

Collaborate with the Marketing Director and colleagues to create marketing and trade marketing plans.
Identify growth opportunities and understand competitor activity.
Develop briefs for advertising, media, point of sale, and packaging design agencies.
Implement marketing plans, design brand strategies, and report on progress and performance.
Monitor budgetary expenditure monthly with clients and trade channels.

Professional Competencies:

Experience: Recent marketing experience in consumer-packaged goods, preferably in grocery/pharmacy trade sectors and Health & Beauty/OTC/Licensed medicines.
Qualifications: Recognised Marketing qualification (e.g., CIM) essential; Marketing degree preferred.
Skills: Proficiency in Excel, PowerPoint, Word, and sales databases. Strong communication, initiative, and attention to detail.

Ready to make an impact? Apply now and help us reach new heights!

Please note: Sponsorship is not available for this opportunity

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IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more at https://jobs.iqvia.com

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