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IPG Mediabrands

Senior Analyst

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London, Greater London, England
London, Greater London, England

WHO ARE WE:

We’re Mediahub, the industry’s best-kept secret. This year we got our first Campaign School Report, coming in at number one for building the most ethnically diverse team in the industry.  COMvergence rank us as the UK's fastest-growing media agency for the second year running.

We bring a challenger mindset to everything we do.  Brands choose to work with us to disrupt category norms.

We offer the best of both worlds.  A start-up culture backed by Mediabrands.

Just some of the brands we work with – New Balance, Pinterest, Celebrity Cruises.

Role Overview:

As a Senior Analyst, you will take a leading role in the delivery of analytical solutions for our key global accounts. This position involves not only executing complex data analyses but also guiding and mentoring junior team members. You will collaborate closely with clients and internal teams to ensure that insights derived from data drive meaningful business outcomes. This role is ideal for an experienced analyst looking to further develop their expertise while contributing to the growth and innovation of the analytics function.

Key Responsibilities:

  • Ownership of Analytics Output: Lead the delivery of analytics outputs for assigned accounts and campaigns, ensuring that insights are actionable and aligned with client objectives.
  • Collaboration and Insights: Work closely with campaign teams to provide regular insights and strategic recommendations, steering both short-term optimisation and long-term research initiatives.
  • Methodological Rigor: Adopt and promote rigorous analytical techniques, including experimental design and econometrics modelling, to scientifically evaluate campaign performance and testing results.
  • Client and Team Liaison: Act as a bridge between client business users and the data engineering team, ensuring clear communication and alignment of goals.
  • Test and Learn Programmes: Design and deploy test and learn initiatives that deliver measurable value, either through onsite conversion rate optimisation (CRO) or digital ad platform enhancements.
  • Innovation and Development: Contribute to the evolution of the organisation’s data analytics offering by exploring and implementing new techniques in marketing, consumer research, predictive analytics, and machine learning.
  • Mentorship: Guide and mentor junior analysts, helping to develop their skills in areas such as Python, SQL, and other relevant tools and techniques.

Experience & Skills Required:

  • Experience: 2-4 years of relevant experience in an agency or similar environment, with a strong passion for data analytics and a proven track record of delivering high-quality insights.
  • Education: Degree in a quantitative discipline such as Economics, Mathematics, or a related applied science or social science field.
  • Technical Skills: Proficient user of SQL databases, with experience in one or more programming languages (e.g., Python, R) and data analysis libraries (e.g., NumPy, Pandas, scikit-learn).
  • Analytical Techniques: Solid understanding of statistics, including descriptive statistics, regression analysis, probability, sampling, and hypothesis testing.
  • Web Analytics Tools: Competency in using web analytics tools such as Google Analytics or Adobe Analytics, and knowledge of ad-serving and media agency workflows.
  • Communication: Strong verbal and written communication skills, with the ability to present complex analyses clearly to non-technical stakeholders.
  • Team Collaboration: Experience in working both independently and within project teams, with a proactive approach to problem-solving and a self-starting attitude.

Ideal Candidate Profile:

We are looking for a data-driven professional who is eager to take on new challenges and make a significant impact within our fast-paced and agile agency environment. The ideal candidate will have a strong analytical mindset, a passion for continuous learning, and a commitment to delivering exceptional client service. If you are ready to lead and inspire within the analytics space, this role is for you.

Employee Transparency 

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are equal-opportunity employers committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law. 

Please reach out to our Talent Inclusion Specialist Jess at Jess.Richardson@mbww.com if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application. 

The Perks 

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits: 

  • Flexi–leave, with 25 days annual leave to be taken as minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year 
  • Free breakfast and free lunch
  • Early finish Fridays 
  • Core Hours (Mon-Thurs, flexible start/finish times)  
  • Retail discounts 
  • Wellbeing programme 
  • Interest free season ticket loan 
  • Paid time off for Volunteering 
  • Group Income Protection 
  • Life Assurance 
  • Private Medical Insurance or Health Cash Plan (dependent on level) 
  • Group Personal Pension Plan with matched contributions from 3-6% 
  • Generous Parental Leave & Pay  
  • Independent mortgage advice 
  • Financial education 
  • Employee Assistance Programme 
  • Free eye tests 
  • Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more! 

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