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Socially Powerful

Senior Account Manager

Posted 3 Days Ago
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Hybrid
London, Greater London, England, GBR
Senior level
Hybrid
London, Greater London, England, GBR
Senior level
Leads client accounts and manages end-to-end influencer and social media campaigns, from strategy and planning through execution, reporting, and post-campaign analysis. Serves as the primary client contact, develops proposals and pitches, coordinates internal teams, manages influencer outreach and onboarding, identifies account-growth opportunities, and mentors junior team members.
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Introduction
Socially Powerful is a global social media marketing agency offering bespoke, end-to-end services to our clients. Our rapidly growing team of creatives, strategists, designers, editors, and account managers work together to create impactful content for our list of global brands, covering FMCG, fashion, beauty, and tech. Our agency is seeking an enthusiastic individual to join our Accounts team and work to deliver exceptional campaigns with our current and forthcoming clients.

About the role

Account Management sits at the heart of the agency, and as a Senior Account Manager, you will work closely with every department, as well as a variety of client-side stakeholders, to independently and proactively lead and support a range of exciting client accounts. You will become a trusted point of contact for clients, helping to deliver impactful social and influencer campaigns across a diverse portfolio of brands.

We are seeking a driven individual who is passionate about influencer and social media marketing and is ready to take the next step in their career. In this role, you will play a key role in managing the full lifecycle of influencer and social campaigns, from strategy and planning through to execution and reporting. You will collaborate with internal teams and clients to deliver exceptional work across a variety of industries, including beauty, fashion, FMCG and technology.
Alongside this, you’ll support and mentor junior team members, helping them to develop into well-rounded marketeers while continuing to grow your own client leadership and strategic skills.

Required Skills & Experience
  • 3-5 years of experience working for a brand or in a client servicing role at an agency, dealing with high-profile clients.
  • Genuine passion for influencer and social media marketing
  • Experience in upselling ideas to clients, and the ability to present confidently to stakeholders at all levels, to ultimately grow accounts.
  • Exceptional organisation and ability to independently manage multiple campaigns to an extremely high standard, in a fast-paced environment, while always maintaining an eye for detail.
  • Ability to stay calm under pressure and deal with problems in a logical and efficient way.
  • Excellent communication skills and the ability to tailor communication and build relationships with stakeholders at all levels, both internally and externally.
  • Experience in all agency meetings and collaborating with different types of agencies.
  • Demonstrable experience delegating and prioritising an ever-changing workload.
  • Demonstrable experience as a project lead on sizable client accounts, coordinating members of the Accounts, Planning and Strategy teams to deliver impactful campaigns.
  • Previous line management experience, with a track record of coaching, developing and supporting junior team members to grow their skills and confidence.

Key Responsibilities
  • Responding to client briefs, coordinating members of the accounts team to develop bold and effective creatives that are informed by competitive and consumer trends to help achieve clients’ campaign objectives.
  • Writing clear and impactful proposals and crafting persuasive pitches to bring to life our strategy, creatives, and recommendations.
  • Building a rapport with clients to gain a thorough understanding of their business and objectives, translating this into a client briefing form and ensuring that all requirements are reflected in influencer selection and throughout the content creation process.
  • End-to-end management of influencer and social campaigns, including writing influencer briefs, influencer outreach, negotiation and onboarding, supporting with client communications and post campaign analysis.
  • Oversight of multiple campaigns simultaneously, liaising with your campaign teams constantly to stay up to date on the progress of each campaign and flagging any concerns or potential issues to the team as soon as possible, alongside suggested solutions.
  • Acting as the main client POC, sharing clear and thorough updates and reporting with clients regularly over email, phone calls and face-to-face meetings, while providing recommendations and expertise at every stage of the campaign.
  • Presenting clearly and confidently to key stakeholders in pitches, kick-off meetings and post-campaign analysis meetings.
  • Involvement in new business, representing account management as part of the pitch team.
  • Continual forward-thinking and proactive ideation of additional activity that Socially Powerful could propose to clients, based on a detailed knowledge of their business, objectives and upcoming focuses.
  • Building strong relationships with your clients and harnessing your entrepreneurial spirit to proactively unlock routes to grow the accounts you lead.
  • Acting as a mentor and manager for junior team members, facilitating their learning and development, aiding their professional growth into well-rounded marketeers.

Benefits
  • Hybrid working with 3 office days required
  • 25 days paid annual leave per year
  • Free-to-use office gym
  • Pet-friendly office
  • Employee wellbeing/assistance programme 
  • Annual company trip abroad (based on meeting revenue targets)
  • Summer & Christmas parties, plus regular team and company-wide socials
  • Company social football team
  • Cycle-to-work scheme
  • Annual learning & development budget
  • Professional development and growth opportunities
  • Opportunity to work in a dynamic and growing agency

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