Sales Effectiveness lead

Location: Home-based / Flexible
Job Type: Full-time, Permanent

At Domestic & General, we’re passionate about delivering great customer outcomes—and that starts with effective sales. As our new Sales Effectiveness Lead, you’ll partner with the UK Sales Leadership Team to drive performance, embed best practice, and champion a culture of continuous improvement.

This is a strategic role with real influence, focused on identifying opportunities, implementing enablement initiatives, and ensuring our sales operations deliver sustainable growth in a regulated environment.

Key Responsibilities:

• Lead the development and execution of a strategic performance improvement plan for UK Sales, ensuring alignment across all KPIs and KRIs to drive sustainable commercial growth
• Influence and collaborate with senior stakeholders to deliver the plan, balancing competing priorities and resource constraints while safeguarding the experience and effectiveness for front-line colleagues
• Ensure effective management of regulatory obligations by embedding robust governance, risk management, and control frameworks within UK Sales operations
• Act as the senior UK Sales voice in cross-functional forums (e.g. Tribes), shaping business-wide decisions and ensuring sales priorities are fully represented and integrated
• Partner with Commercial Insights, Group MI, and Ops Performance to ensure accurate, timely, and actionable reporting of UK Sales performance, enabling data-driven decision-making
• Oversee performance monitoring across all KPIs and KRIs, ensuring early identification of risks and leading the implementation of corrective actions to maintain delivery against strategic objectives

• Deep expertise in sales operations within a regulated environment
• Experience working with outsource partners
• Strong commercial acumen and external market awareness
• Ability to apply best practice in selling while maintaining compliance
• Excellent analytical skills and ability to turn data into actionable insights
• Skilled in drafting governance papers and delivering high-impact presentations
• Proficiency in PowerPoint and strategic storytelling for senior stakeholders

We offer lots of great benefits! Some of which include: 

• Competitive salary and annual discretionary bonus

• 25 days annual leave plus bank/public holidays, as well as an annual option to buy up to 5 additional days of annual leave

• Training opportunities as well as clearly defined career progression

• Health cash plan – employer funded cover to enable you to claim money back on essential healthcare costs, including dental, optical, physiotherapy and many more.  Cover also includes unlimited access to a 24/7 virtual GP service

• Attractive company pension scheme

• Life assurance – employer funded cover of 4x basic salary

• Dedicated online benefit portal offering access to saving and lending facilities, financial wellbeing and support services:

• Salary Finance – access to savings and borrowing through payroll

• Car Leasing – access to a carbon neutral salary sacrifice car leasing scheme, with an all-inclusive monthly cost covering all charge, taxes, insurance, repairs and maintenance on a range of brand-new vehicles

• Travel Loans – interest free loans to help spread the cost of annual travel tickets

• Cycle to Work – tax efficient bike and cycling equipment worth up to £1,000

• Health & Wellbeing – discounted gym membership, online virtual workout sessions, online culinary classes

• OnHand – Giving you the opportunity to be an Eco & Social volunteer via a handy app. Volunteer individually or in groups to get involved in Youth Mentoring, Food Poverty, Homelessness & Elderly help.

• Employee Assistance Programme – specialist advice and support on issues such as finance, relationships, illness and family issues

• Free Domestic & General protection plan – one free plan each year with access to discounted rates of up to 50% on additional plans, including referrals for family and friends

• Employee discounts – with a range of discounts for 100s of online and high street retailers

If you're a current D&G employee applying for an internal role, please ensure your Career Profile in Workday is up to date before submitting your application.

Don't forget to download and attach your Talent Card to showcase your skills and experience. This is a required part of your application.

Domestic & General are an equal opportunities employer which means we treat people fairly. We welcome applications from all suitably skilled persons regardless of their gender, age, race, disability, ethnic background, religion/belief, sexual orientation, gender reassignment or marital/family status.

Please note that we have a thorough referencing process, which includes criminal record checks.

At Domestic & General, we are proud of our 100-year legacy and excited about our future growth plans. We are expanding our horizons, entering new markets and territories internationally and we need your expertise to help us on the journey.