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Mintel

Research Coordinator - Coverage

Job Posted 6 Days Ago Posted 6 Days Ago
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London, Greater London, England
Entry level
London, Greater London, England
Entry level
The Research Coordinator identifies and analyzes new FMCG product launches, manages relationships with Field Associates, and supports the Coverage team. Responsibilities include research, data analysis, and communication.
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Salary - £29,000 - 1 day a week in our London office, close to St Paul's.  

The purpose of this role is to identify new product launch information to guide our extensive network of field associates. This includes analysing and auditing sector- and country-specific new product launch data.

You will use qualitative and quantitative research skills in this role to identify new FMCG product launches in your allocated countries. Additionally, you will be responsible for maintaining a good coverage of the countries under your management.

This will involve monitoring relevant websites and trade publications, attending mass market-related trade shows, and more. You would also use your detailed analytical skills to audit and analyse country market sectors to proactively identify product trends and market activities, supporting the team and Field Associate network.

You will play a key role in the Coverage team, including hiring, onboarding, and maintaining relationships with freelance Field Associates. You will analyse statistics and data, take appropriate actions to benefit team targets, manage day-to-day Field Associate operations, and assist with methodology development.

The ideal candidate will be interested in FMCG retail and highly comfortable with web-based technologies, such as social media, blogs, and newswires. A curious and proactive nature is highly sought after, as is someone who thrives in a team environment.

Key Responsibilities:

  • Researching relevant online/print information for new product activity
  • Ensure high-quality coverage while making sure global targets are met
  • Creation of “shopping lists” of new products to support the Field Associate network
  • Managing Field Associate freelance work cycles:
    • Hiring, onboarding, maintaining relations and off-boarding if required.
    • Day-to-day management of functions
  • Support and assist internal stakeholders
  • Analysing numerical statistics and data
  • Critical thinking, creative problem-solving skills
  • Ad Hoc research projects
  • Attending trade events when applicable
  • Communicate with contacts via email, telephone and/or face-to-face

We Hope You’ll Like Our

  • Culture that supports true collaboration whilst embracing remote working.
  • Flexi-Time working hours (start working between 7:00am and 11:00am).
  • Blended (home/office) - WFH 3 days a week.
  • Approach to personal development where we encourage individuals to grow and share what they’ve learned.
  • Social events, both within the department and across the company
  • Home Office allowance, as the working model will be a blend of home and office working
  • Generous holiday allowance with the opportunity to buy back additional holiday
  • A day off to celebrate your birthday
  • Giving back is part of our culture; with this in mind, Mintel gives each employee 2 days per year to give to a worthwhile cause.
  • Open plan office with breakout areas, coffee machines, pool table and table tennis table


Top Skills

Analytical Skills
Research Skills
Social Media
Web-Based Technologies
HQ

Mintel London, England Office

4 Playhouse Yard, London, United Kingdom, EC4V 5

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