The role involves driving regional marketing initiatives for B2B enterprise environments, focusing on demand generation, event management, and pipeline development while collaborating across teams and optimizing performance using analytics.
Personetics is shaping the Cognitive Banking era, harnessing AI to help banks anticipate customer needs, provide actionable insights, and deliver intelligent financial guidance. Our platform continuously analyzes and leverages real-time transactional data, enabling banks to proactively support customers in managing their finances and reaching their goals.
As industry leaders — yes, we really are leaders — we partner with the world’s top financial institutions, empowering over 150 million customers monthly across 35 global markets from offices in New York, London, Singapore, São Paulo, and Tel Aviv.
- 6–10 years of experience in field marketing, event management, and demand generation within B2B enterprise environments (SaaS or fintech preferred).
- Bachelor’s degree in Marketing, Business Administration, Communications, or related field; a relevant Master’s degree is a plus.
- Proven track record of driving robust pipelines through effective regional marketing initiatives.
- Strong communication and interpersonal skills, with the ability to build relationships across internal teams, partners, and customers.
- Excellent organizational and project management abilities with attention to detail and the capacity to manage multiple priorities.
- Analytical mindset with experience using marketing analytics tools to measure effectiveness and optimize performance.
- Creative, resourceful, and solutions-oriented, with a passion for connecting global brand strategy to local execution.
- Flexibility to travel across the EMEA region as required.
Top Skills
Marketing Analytics Tools
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