Regional Account Director

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About EssenceMedia: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

The role includes management of a senior leadership team consisting of Planning leads, a Data Director, an Analytics Director, Strategy Directors and local market senior contacts.

The successful candidate must be confident in senior client relationship management, digital and data led planning and agency team operations and commercial management. The candidate for the role would ideally have a range of client and category experience, demonstrating strong analytical capabilities and the strong emotional intelligence and gravitas to lead matrix clients and agency teams.

Accountabilities include:

• Strategic management: collaboration with the client and relevant EssenceMediacom stakeholders agree and implement a progressive with a clearly defined scope of work document. To report on a quarterly basis account performance vs. strategic plans to defined stakeholders e.g. GAD.
• Business Partnering: build relationship with key stakeholders to get EssenceMediacom high visibility. Hold the position of trusted business partner and advocate to the client, providing advice and guidance on account optimisation.
• Knowledge management: ensure relevant business knowledge is deployed, shared and retained within the team and shared across the wider function where relevant.
• Operational delivery: effectively coordinate, direct and manage the overall account across. Create and successfully implement clear, robust and measurable operational delivery plans in line with the agreed scope of work.
• Reporting: own full accountability for the effective provision of client-facing interactions e.g. quarterly business reviews in line with internal reporting requirements and expectations
• Quality assurance: support the development and effective implementation of quality assurance initiatives across the team, EssenceMediacom and the client
• Account Performance: lead the team to consistently achieve performance standards (KPIs), effectively monitoring on-going performance and implementing change where remedial action is necessary
• Performance management: conduct recruitment and retention initiatives, establish succession plans and nurture high potential talent

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
• Media agency experience in both strategic and performance environments
• Strong analytical skills
• A depth of experience in client management and matrix organisation management
• Experience of the latest digital media solutions, from Amazon to programmatic, Influencers to Social, but be able to think and represent across the whole media mix, including TV, outdoor, sponsorship, partnerships and beyond
• Strong knowledge of eCommerce
• An understanding of the right strategic balance between eCommerce and brand investment, and the quantification of those strategies
• Have demonstrable experience of running large pieces of business across either a market, regional or global remit
• Be a confident interpreter of data and insight
• Have exceptional client relationship building skills
• An ability to lead multiple internal stakeholders at all levels across multiple disciplines

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

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