The EMEA PR Manager at DigiCert will drive brand awareness and media engagement, develop PR strategies, create content, manage crises, execute campaigns, manage agency relations, and analyze performance metrics across the EMEA region.
Who we are
We're a leading, global security authority that's disrupting our own category. Our encryption is trusted by the major ecommerce brands, the world's largest companies, the major cloud providers, entire country financial systems, entire internets of things and even down to the little things like surgically embedded pacemakers. We help companies put trust - an abstract idea - to work. That's digital trust for the real world.
Job summary
DigiCert is seeking a highly skilled and dynamic EMEA PR Manager with 5-7 years of experience in public relations within a fast-paced technology company. This role is critical in driving brand awareness, media engagement, and strategic communications across the EMEA region. The ideal candidate will be a creative storyteller, an excellent relationship builder, and someone who thrives in a fast-paced, high-growth, innovative environment.
What you will do
- Media Relations:
- Build and maintain strong relationships with top-tier media, technology journalists, and industry influencers across the EMEA region.
- Secure media coverage in relevant outlets to amplify brand messaging and product announcements.
- Strategy Development:
- Develop and execute PR strategies aligned with regional business goals, ensuring consistency with global communication objectives.
- Identify and capitalize on regional trends, events, and news cycles to position the company as a leader in the tech space.
- Content Creation:
- Draft compelling press releases, bylines, thought leadership pieces, and media pitches tailored for the EMEA audience.
- Collaborate with internal teams to localize global messaging and create region-specific narratives.
- Crisis Communication:
- Serve as the first point of contact for regional crisis and issue management, ensuring timely and effective communication to mitigate risks.
- Campaign Execution:
- Lead regional PR campaigns, including product launches, executive interviews, and event publicity.
- Partner with marketing, social media, and content teams to maximize the impact of campaigns.
- Agency Management:
- Manage relationships with EMEA PR agency, ensuring they deliver high-quality results within budget.
- Metrics & Reporting:
- Track, analyze, and report on PR performance metrics, providing insights to improve strategies and demonstrate ROI.
- Event Support:
- Provide communications support for regional events.
What you will have
- Experience: 5-7 years of PR experience in the technology industry, with a strong understanding of the EMEA market.
- Skills:
- Exceptional writing, editing, and storytelling abilities.
- Proven ability to pitch and secure media coverage.
- Strong understanding of media landscapes, cultural nuances, and trends in EMEA.
- Clear understanding of how journalists think and what they look for in the companies and topics that they cover.
- Ability to decipher what is and isn’t news
- Knowledge: Familiarity with enterprise technology, cybersecurity, SaaS, or related industries.
- Languages: Fluency in English is required; additional European languages are a plus.
- Attributes:
- Highly organized with the ability to manage multiple projects and deadlines.
- Strong interpersonal and communication skills, with the ability to work collaboratively across cultures and time zones.
- A proactive, self-starter attitude with a passion for innovation and storytelling.
Benefits
- Provident Fund
- Medical Aid + Gap Cover
- Employee Assistance Program
- Gym Reimbursement
- Life Insurance
- Disability Insurance
- Sabbatical
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