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Dotdash Meredith

Senior Account Manager, D/Cipher

Posted 8 Days Ago
Hybrid
New York, NY
Mid level
Hybrid
New York, NY
Mid level
The Client Success Manager will manage client relationships and ensure the successful execution of programmatic advertising campaigns. Responsibilities include strategic planning, developing cookieless strategies, monitoring performance metrics, generating detailed reports, and collaborating with internal teams to drive client success and business growth.
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As a Senior Account Manager on the D/Cipher team, you’ll be a crucial part of the growth and overall success of our Managed Service Media Team. In this role, you will be responsible for managing and growing client relationships, ensuring the successful execution of programmatic cookieless advertising campaigns from start to finish, and delivering exceptional client service. You will work closely with our Sales, Trading, Research and Analytics teams to drive client success and business growth.

Client Relationship Management:

  • Serve as the main point of contact for assigned clients, building and maintaining strong, long-lasting relationships 

  • Understand client goals, challenges, and needs, and provide strategic guidance to meet their objectives.

  • Participate in regular client meetings and presentations to review campaign performance and discuss future strategies.

Strategic Planning and Execution:

  • Develop strategic media plan recommendations that align with client objectives and maximize ROI.

  • Identify opportunities for account growth and work with the Sales team to expand service offerings to existing clients.

  • Stay informed about industry trends, emerging technologies, and best practices to provide clients with innovative solutions.

Campaign Management and Analysis:

  • Collaborate with the Trading team to ensure campaigns are set up accurately, delivered on time, and optimized for performance.

  • Monitor campaign performance metrics and KPIs, providing insights and recommendations for improvement.

  • Generate detailed campaign performance reports and deliver actionable insights to clients.

  • Conduct post-campaign analyses to assess the effectiveness of strategies and provide recommendations for future campaigns.

Collaboration and Communication:

  • Work closely with internal teams, including Sales, Trading, Research and Analytics, to ensure cohesive and effective campaign execution.

  • Facilitate communication between clients and internal teams, ensuring alignment and understanding of client needs and expectations.

  • Address and resolve any client issues or concerns promptly and professionally.

Who you are:

  • 4-5+ years of consultative, client-facing work in programmatic advertising, digital media buying or related fields.

  • Outstanding troubleshooting, analytical, and problem-solving abilities, along with an ability to collaborate cross-functionally in a fast-paced start-up environment.

  • Effective time management skills – ability to prioritize and meet deadlines.

  • Excellent written and verbal communication, organizational and interpersonal skills

  • Ability to collaborate across multiple teams and internal stakeholders as well as work independently on daily tasks.

  • Eager to learn new systems, technologies, and advertising techniques

  • Strong knowledge of Google Suite as well as Microsoft Excel and PowerPoint


 

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