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OrgVue

Product Marketing Manager

Reposted 2 Days Ago
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In-Office
London, Greater London, England
Mid level
In-Office
London, Greater London, England
Mid level
The Product Marketing Manager will develop go-to-market strategies, create sales tools, and provide market insights to drive business growth at Orgvue.
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Orgvue is an organizational design and planning platform that empowers your business to transform its workforce by understanding the work people do and the skills they have. Our platform connects strategy to structure, providing clarity of vision, so you can build a more adaptable, better performing organization that thrives in a constantly changing world of work.

The world’s largest and best-known enterprises and consulting firms use Orgvue to visualize and model current and future states of the organization and make faster, more informed decisions. The company is headquartered in London, with offices in Philadelphia, The Hague, Toronto, and Sydney.

We are seeking a driven product marketer to enable the go-to-market programme of the Orgvue product.

About the role

Orgvue is looking for a driven product marketer to enable the go-to-market programme of the Orgvue product. You will be responsible for making Orgvue “fly-off the shelf” and will be the glue that binds our product strategy to the tactics that drive success in sales and marketing and achieve results.

You will know our client’s buying teams, what motivates them, challenges them, who and how they influence the buying process. You will be an expert on market trends and our competitors, and you will use this knowledge to bring to market compelling differentiated value propositions and messaging.

With the support of the Head of Product Marketing, the Product Management and Marketing teams, you will create meaningful, digestible sales toolkits and client facing materials that clearly articulate the value of working with Orgvue.

This is a high-profile role that requires energy, a collaborative can-do approach and an absolute focus on doing what drives our business forwards.

Key responsibilities

Market intelligence

  • Be the expert on our buyers, who they are, how they buy and who they influence in the buying process
  • Become the internal voice of our clients, their challenges, and the problems we solve for them.
  • Understand and document our buyer journeys, including where they get information, and the what, when and why behind the decisions they make. Then drive our go-to-market assets and plans based on what you learn
  • Know our competition, how they are positioned and how we should react

Create compelling go-to-market tools

  • Collaborate with Product Management, Sales, Marketing and Alliance Partner colleagues to develop solutions and positioning that resonates with our target buyer personas and accelerates the buying process
  • Develop compelling go-to-market messaging for diverse channels and audiences, covering both broad market and industry-specific perspectives.
  • Own the development of collateral, marketing content and sales tools, with the support of Marketing colleagues, in line with the messaging that drives sales and client retention
  • Plan go-to-market launches of new product features and manage the cross-functional implementation of the plan.
  • Communicate, evangelise and drive Sales engagement of collateral and tools through enablement platforms, L&D activity and direct communication including sales meetings, newsletters and other tools like Teams

Requirements
  • Bachelor’s degree and 3+ years marketing, product marketing or product management with demonstrably keen business acumen
  • Ideally, experience in a business to business software company in the HR marketplace
  • A firm customer champion, obsessed with living in the minds of our clients
  • Strong sales-facing written and verbal communication skills. Able to confidently present to senior groups with a proven record of supporting sales to meet and exceed pipeline and revenue targets
  • Experience with sales enablement, CRM and marketing automation platforms
  • Superb leadership, communication, cross-functional team collaboration and project management skills
  • A dual-minded approach: highly creative and an excellent writer but also process-driven
  • Must have high energy, passion and a positive can-do attitude

Benefits
  • Hybrid working - 1 day a week in the London office
  • Wellbeing: Sanctus Coaching, Virtual fitness sessions, Wellbeing webinars, Annual Wellbeing day
  • Subsidised Gym Membership
  • Private Medical Insurance (including Dental and Vision) and Life Assurance
  • 25 days holiday (increasing to 30 days at a rate of 1 extra day per year)
  • Summer Fridays (half-day Fridays for the months of July and August)
  • Employer pension contribution of 5% of your gross salary, if you contribute a minimum of 3%
  • Season ticket Loan
  • Cycle to Work Scheme
  • Annual Discretionary Bonus

'Here at Orgvue we promote individualism and a diverse workforce to build on our future success'

Top Skills

CRM
Marketing Automation

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