Product Marketing Manager - Sales Enablement

Posted 11 Hours Ago
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Hiring Remotely in London, Greater London, England
Remote
3-5 Years Experience
Information Technology • Consulting
The Role
Seeking a Product Marketing Manager with a focus on Sales Enablement to bridge the gap between product marketing and sales teams, develop compelling messaging, training materials, and sales tools, and enable the sales team to deliver consistent value propositions and win in competitive scenarios.
Summary Generated by Built In

We are seeking a highly motivated Product Marketing Manager with a focus on Sales Enablement to join our team. In this role, you will bridge the gap between product marketing and sales teams, ensuring our sales force is equipped with the tools, content, and resources they need to effectively position and sell our solutions. You will play a critical role in developing compelling messaging, training materials, and sales tools to enable our team to deliver consistent value propositions and win in competitive scenarios.


Key Responsibilities

  • Sales Enablement:
  • -Collaborate with sales leadership to understand pain points and key needs, creating resources that help drive efficiency and effectiveness in the sales process.

    -Develop and maintain sales enablement materials, including pitch decks, one-pagers, product collateral, and competitive analysis.

    - Manage and distribute content for use by sales teams, ensuring all assets are up-to-date and easily accessible. 

    - Train sales teams on product positioning, value propositions, and competitive differentiators.


  • Content Development & Messaging:
  • - Create compelling content that aligns with the customer journey, from lead generation to post-sale, ensuring a consistent brand voice.

    - Assist in developing customer personas, product messaging, and value propositions.


  • Product Launches:
  • - Assist in the development and execution of go-to-market strategies for new product launches and feature releases.

    - Ensure internal teams, especially sales, are well-prepared for product launches through training, presentations, and enablement content.


  • Market & Competitive Intelligence:
  • - Stay up-to-date with market trends, competitive analysis, and customer feedback to continually enhance messaging and sales materials.

    - Conduct competitive analysis and provide sales teams with actionable insights on competitors.


  • Cross-functional Collaboration:
  • - Work closely with product, sales, and marketing teams to align on strategy and ensure seamless execution of go-to-market initiatives.

    - Serve as a key point of contact between product marketing and sales to help implement new tools, processes, and enablement initiatives.

Qualifications

  • Bachelor’s degree in marketing, business, communications, or a related field.
  • 2-4 years of experience in product marketing, sales enablement, or related fields.
  • Excellent communication and content creation skills with an eye for detail.
  • Strong understanding of the sales process and experience working closely with sales teams.
  • Experience with data privacy and/or digital marketing personas is a plus. 

Recruitment process

  • First Interview: A conversation with our Senior Talent Acquisition Manager to assess fit and experience.
  • Second Interview: In-depth discussion with our Senior Product Marketing Manager.
  • Task Assignment: A practical task or case study relevant to the role followed by a presentation to our Product Team.
  • Offer: Presentation of the job offer to the selected candidate.
The Company
Paris
117 Employees
On-site Workplace
Year Founded: 2017

What We Do

Didomi helps organizations implement great Privacy User Experiences that respect choices and give people control over their data. Our Global Privacy UX Solutions are designed to solve today's data privacy challenges, such as multi-regulation consent management, privacy governance, and the need to provide self-service user privacy journeys, supercharged by flexible integrations, high-grade security standards, and premium support services. Thousands of companies work with Didomi to collect billions of consent and preference data points, monitor vendor and tracker activity, reduce compliance risk, and engage users with highly personalized, privacy-first experiences that build trust and loyalty

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