Lead the Product Marketing team at Kraken, driving go-to-market strategy, customer insights, and market adoption for Kraken Customer, with responsibilities in management and collaboration across teams.
Help us use technology to make a big green dent in the universe!
Kraken powers some of the most innovative global developments in energy.
We’re a technology company focused on creating a smart, sustainable energy system. From optimising renewable generation, creating a more intelligent grid and enabling utilities to provide excellent customer experiences, our operating system for energy is transforming the industry around the world in a way that benefits everyone.
It’s a really exciting time in energy. Help us make a real impact on shaping a better, more sustainable future.
We are hiring for a Director of Product Marketing to lead the team looking after our most important product offering, Kraken Customer.
In this role, you will redefine what core customer operations systems mean for utilities. You’ll drive the go-to-market strategy, positioning, and messaging, collaborate closely with cross-functional teams, including Product, Sales, and Customer Success, to ensure successful product launches and market adoption for Kraken. The ideal candidate has a deep understanding of the energy sector, is a visionary and a strategic thinker who doesn’t shy away from rolling up their sleeves.
You’ll be managing, hiring and growing a team of product marketers to help you achieve these goals.
Our PMMs wear four key hats:
Ambassador: Bring deep customer, market and competitor insights into Kraken.
Strategist: Define and execute GTM strategy and priorities for your solution line, driving its revenue and product adoption. Collaborate with Demand Generation, Sales, CS, and Product Management to achieve business goals.
Storyteller: Shape thought leadership, positioning, and messaging for Kraken Customer and ensure mastery of your personas.
Evangelist: Enable internal teams, advocates and analysts to champion product value.
What you'll need:
- Proven experience in launching and marketing B2B SaaS products, ideally at an enterprise sales company
- Background from one of the following sectors: energy, climate change, electric vehicles or smart transport
- Excellent analytical and problem-solving skills
- Strong storytelling with the ability to simplify complex topics
- Excellent communication, collaboration, and project management skills
- Experience conducting customer and market research to drive insights and strategy.
- Prior people management experience is expected.
Even better if you have:
- International experience or knowledge of other languages in addition to English is welcome.
- We are prioritising candidates based in London so they can come to the office at least three days a week.
Kraken is a certified Great Place to Work in France, Germany, Spain, Japan and Australia. In the UK we are one of the Best Workplaces on Glassdoor with a score of 4.5 and in Germany we rate 4.7 on Kununu as a Top Company. Check out our Welcome to the Jungle site (FR/EN) to learn more about our teams and culture.
Are you ready for a career with us? We want to ensure you have all the tools and environment you need to unleash your potential. If you have any specific accommodations or a unique preference, please contact us at [email protected] and we'll do what we can to customise your interview process for comfort and maximum magic!
Studies have shown that some groups of people, like women, are less likely to apply to a role unless they meet 100% of the job requirements. Whoever you are, if you like one of our jobs, we encourage you to apply as you might just be the candidate we hire. Across Kraken, we're looking for genuinely decent people who are honest and empathetic. Our people are our strongest asset and the unique skills and perspectives people bring to the team are the driving force of our success. As an equal opportunity employer, we do not discriminate on the basis of any protected attribute. We consider all applicants without regard to race, colour, religion, national origin, age, sex, gender identity or expression, sexual orientation, marital or veteran status, disability, or any other legally protected status. U.S. based candidates can learn more about their EEO rights here.
Our (i) Applicant and Candidate Privacy Notice and Artificial Intelligence (AI) Notice, (ii) Website Privacy Notice and (iii) Cookie Notice govern the collection and use of your personal data in connection with your application and use of our website. These policies explain how we handle your data and outline your rights under applicable laws, including, but not limited to, the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). Depending on your location, you may have the right to access, correct, or delete your information, object to processing, or withdraw consent. By applying, you acknowledge that you’ve read, understood and consent to these terms
Top Skills
B2B Saas
Kraken London, England Office
Winsley Street, UK House, London, United Kingdom, W1W 8HG
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