Product Marketing Analyst

Job Description
Join J.P. Morgan's Commercial & Investment Bank as a Markets Marketing Analyst, where you'll play a key role in implementing campaigns that reinforce messaging, promote thought leadership, and leverage media to reach target audiences.
As a Markets Marketing Analyst in the CIB Marketing team, you will create, manage, and deliver marketing activities for global markets products, collaborating with product and sales executives to develop integrated go-to-market plans. You will craft audience-focused messages activated across the right channels, simplifying complex concepts for prospects and clients.
Job Responsibilities:

• Partner with Markets teams to develop plans addressing business challenges and opportunities.
• Assess competitor activities and recommend strategies to support business goals.
• Lead content creation processes, including videos, podcasts, and articles, managing logistics and budget submissions.
• Develop campaigns to increase content reach across newsletters, web, social, and more.
• Facilitate social media adoption within the business, aligning with firmwide policies.
• Collaborate with agencies, vendors, and internal partners to build campaign materials on time and budget.
• Ensure legal and compliance approvals are in place before campaign development.
• Coordinate with global marketing colleagues to ensure consistent messaging across activities.
• Review campaign results with Data & Analytics team to optimize and apply learnings to future campaigns.

Required Qualifications, Capabilities, and Skills:

• Bachelor's degree in marketing or related field.
• Experience in product and digital marketing channels, particularly in B2B environments.
• Ability to manage multiple initiatives under tight deadlines.
• Strong relationship skills and collaborative nature.
• Innovative mindset focused on improvement.
• Process-driven with attention to detail.
• Excellent presentation and written communication skills.

Preferred Qualifications, Capabilities, and Skills:

• Interest in eCommerce products and platforms.
• High energy and ability to build rapport quickly.
• Data-driven approach and self-starter mentality.

About Us
J.P. Morgan is a global leader in financial services, providing strategic advice and products to the world's most prominent corporations, governments, wealthy individuals and institutional investors. Our first-class business in a first-class way approach to serving clients drives everything we do. We strive to build trusted, long-term partnerships to help our clients achieve their business objectives.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
About the Team
J.P. Morgan's Commercial & Investment Bank is a global leader across banking, markets, securities services and payments. Corporations, governments and institutions throughout the world entrust us with their business in more than 100 countries. The Commercial & Investment Bank provides strategic advice, raises capital, manages risk and extends liquidity in markets around the world.