Santen is a specialized company with a proud 130-year heritage focused exclusively on eye health. As a Japan-originated, global company with our footprint in over 60 countries and regions, our mission is to provide essential and significant value to patients and society through our products and services created from our expertise in ophthalmology and from the patient’s perspective.
Job DescriptionThe UKIE Product Manager Paediatric Ophthalmology is a newly opened position that will play a key role in driving growth of Santen’s newly launched myopia product and existing portfolio. The role focuses on brand management, working cross-functionally to support paediatric myopia management and deliver aligned marketing and digital initiatives.
What you will do
- Lead the cascade and implementation of the Brand Plan for the relevant brands for which they take responsibility. Provide updates on activity and implementation milestones at marketing meetings.
- Lead communication and implementation of brand plans with the customer facing teams.
- Collate metrics and insights from across business to explain brand performance and outlook in line with sales targets.
- Collect and share all key market insights, environmental and competitor dynamics, customer and patient needs/ insights via primary and secondary market research, KOLs, country and customer visits etc.
- Ensure plans are adjusted and prompt actions taken to address any key issues and opportunities identified.
- Work regularly to meet customers, go on field visits, work with sales team to understand latest market developments, gather feedback, and identify ideas/opportunities and best practices.
- Develop and gain medico-legal approval through Veeva PromoMats for key brand materials, campaigns and programs based on brand strategy and plans. Provide optimal roll-out.
- Develop and implement effective and innovative marketing programs and contribute to EMEA planning and brand discussions.
What you will bring to the role
- University degree or equivalent in science and/or business
- 2-3+ years marketing experience within the pharmaceutical industry
- Experience of being part of a brand planning process and having completed a complete brand plan cycle.
- Experience managing external agencies (creative/med comms)
- Experience gathering, analyzing and sharing market & customer insights and proposing how plans could evolve to leverage these insights
- Experience in product commercialization and branding
- Ability to lead a cross functional team to execute on key brand plan programmes.
- Strong communication, presentation and influencing skills (upwards/ across matrix/downwards)
Ready to make a difference?
Apply today and help us shape the future of eye health.
Additional InformationGrow your career at Santen
A career at Santen is an opportunity to make a difference. We aspire to contribute to the realization of “Happiness with Vision” by providing eye health products and services to patients, consumers, and medical professionals around the world. Guided by our CORE PRINCIPLE, “Tenki ni sanyo suru”, Santen is engaged in the global research & development, manufacturing, and sales and marketing of pharmaceutical products in ophthalmology. We have team members around the world using their diverse talents to unlock new modalities and drive innovations for patient outcomes, education and treatment. At Santen, we believe in empowering all our team members with flexible ways of working and a highly inclusive work environment.
The Santen Group is an Equal Opportunity Employer. We are committed to building diverse teams and ensuring a safe and inclusive physical and virtual workplace for every one of our team members. All employment decisions are based on business needs, role requirements and individual qualifications regardless of race, color, ethnicity, national origin/ancestry, religion, sexual orientation, gender, gender identity/ expression, age, disability, medical condition, marital status, veteran status, or any other characteristic protected by law.
If you require any kind of accommodation during our recruitment process, please let the recruiter from our team know.
