✈️ British Airways Holidays
Come and be part of our next adventure
📍 Hybrid – Crawley (2 days per week)
At British Airways Holidays, we don’t just sell holidays — we create memories. From handpicked hotels to curated car hire and unforgettable experiences, we help customers make the most of their time away.
And it all starts with our people.
This is your chance to be part of it.
🌍 A Little About Us
We’re a thriving business, passionate about travel and part of IAG Loyalty — the people behind the global loyalty currency, Avios. Each business has its own strategy, goals and team, but we’re united by a shared purpose:
to create the world’s most rewarding experiences for customers through holidays, loyalty programmes and innovative new products.
📱 About the Role
British Airways Holidays is undergoing a major transformation — shifting from an outsourced, waterfall delivery model to an agile, in‑house product organisation. To lead this change, we need product leaders who are not just operationally strong, but who can inspire teams, influence stakeholders and help drive a cultural shift.
As the Product Lead for Pre‑Booking, you’ll own one of our most commercially impactful areas. Pre‑booking is where customers make key decisions that drive revenue, conversion, AOV, repeat purchase rate and long‑term value — and your product strategy will directly shape how we meet our ambitious growth targets.
You’ll set direction, build and coach an agile product team, and deliver major milestones within the context of a large, visible and tightly governed re‑platforming programme. This is a role for someone who loves pace, complexity, customer behaviour and commercial outcomes — and who’s excited to help redefine how we work.
🚀 What You’ll Be Doing
Lead Cultural & Operating Model Transformation
Act as a change agent as we shift from outsourced delivery to an in‑house, agile product model
Bring stakeholders on the journey — influencing new ways of working, mindsets and decision‑making
Champion evidence‑based product development over opinion‑led approaches
Set Vision & Strategy for Pre‑Booking
Define the product vision and goals grounded in customer insight, analytics and business strategy
Shape a roadmap that balances customer value, commercial impact and technical feasibility
Be a Customer & Insight Champion
Drive a customer-first approach, embedding insight and behavioural data into all decisions
Establish test‑and‑learn practices to validate hypotheses and optimise journeys
Deliver Commercial Outcomes
Own performance across key commercial KPIs including conversion, AOV, repeat purchase rate, RPV, CAC and LTV
Understand commercial levers and ensure your roadmap directly supports revenue growth
Lead an Agile, High‑Performing Product Team
Lead Associate Product Owners, a QA Engineer, Business Analysts, a dedicated Tech Lead and specialist contractors
Coach the team to deliver iteratively and ship value early and often
Operate Within a Major Re‑Platforming Programme
Navigate complex governance, interdependencies and senior stakeholders with confidence
Work closely with central Tech to secure resources, shape solutions and ensure timely, high‑quality delivery
Manage trade‑offs across pace, scope, cost and quality
Drive Operational & Delivery Excellence
Ensure a seamless, high‑quality customer experience across all pre‑booking touchpoints
Manage investment and track budget performance
Monitor product performance across customer, commercial, delivery and quality metrics, acting quickly on insight
⭐ What You’ll Bring
Proven experience as a product and people leader in an agile digital or e‑commerce environment
Ability to lead multi‑disciplinary teams to deliver customer and commercial outcomes
Strong commercial acumen — understanding how product decisions influence conversion, AOV and lifetime value
Excellent communication, influencing and stakeholder‑management skills
A strategic thinker who connects customer insight, behavioural data and business goals
Experience delivering within complex, multi‑stakeholder programmes
Comfortable with ambiguity, change and evolving environments
Experience managing multi‑million‑pound budgets
A passion for building brilliant customer experiences that drive measurable impact
💙 Why You’ll Love It
🛠️ You’re excited to build from the ground up
Help shape new products, processes and ways of working within a brand reinventing itself.
🤝 You thrive in small, high‑performing teams
Work with a team that collaborates, supports and celebrates together.
⚡ You love pace and continuous learning
See ideas turn into reality quickly — we value progress over perfection.
🎯 You love end‑to‑end ownership
You’ll shape strategy, delivery and optimisation — and see the real impact of your work.
🎁 What We Can Offer You
Our office is in central Crawley with hybrid working (UK only). Most colleagues work onsite twice a week, with flexibility depending on meetings and collaboration needs. We typically support new colleagues with more frequent office time for the first few weeks.
🌟 Why You’ll Love It Here
26 days holiday (rising to 30 with service) + bank holidays — option to buy/sell 5
Unlimited standby & premium standby fares for you and your nominees from day one
Holiday & flight discounts for you, friends & family from day one
Flexible working hours
Annual bonus
Pension (6% employer / 3% employee)
Private medical & dental with BUPA
Enhanced Primary & CoParent Leave
Work up to 20 days per year in Europe
Cycle to Work scheme
Electric/ULEV car scheme
Ability to purchase Avios through salary at a discounted rate
Wellbeing and recognition programmes
🌈 Diversity, Equality & Inclusion
We’re committed to creating a workplace where everyone feels valued, respected and able to thrive — professionally and personally.
We aim to be:
Inclusive – everyone feels they belong
Equitable & fair – recognising and supporting individual needs
Diverse – representing the communities we serve
📌 Please note: We may close this vacancy early if we receive a high volume of applications or if business priorities change.
Equity, Diversity and Inclusion at IAG Loyalty
Our vision, 'to create the world's most rewarding experiences,' applies not only to our customers but for our colleagues too. It's about taking belonging seriously, actively fostering a culture where everyone feels welcomed and valued by embracing diverse identities, personal histories, and perspectives.
This commitment makes IAG Loyalty a rewarding place to work and enhances our ability to solve complex problems, drive innovation, and better serve our customers and communities.
Please let us know if we can make any reasonable adjustments to support your interview process with us.
Top Skills
IAG Loyalty London, England Office
123 Buckingham Palace Road, London, United Kingdom, SW1W 9SH


