Product Analyst - App

Company Description

At Frasers Group we’re rethinking retail. Through digital innovation and unique store experiences, we’re serving our consumers with the world’s best sports, premium and luxury brands globally. As a leader in the industry, we’re elevating the retail experience for our consumers through our collection of established brands, including Sports Direct, FLANNELS, USC, Frasers, and GAME. 

Why join us? 

Our mission – we are building the worlds most admired and compelling brand ecosystem 

Our purpose – we are elevating the lives of the many with access to the world’s best brands and experiences 

At Frasers Group, we fear less and do more. Our people are forward thinkers who are driven to operate outside of their comfort zone to change the future of retail, embracing challenges along the way. The potential to elevate your career is massive, the experience unrivalled. To be able to make the most of it you need to live and breathe our principles: 

• Think without limits - Think fast, think fearlessly, and take the team with you 

• Own it and back yourself - Own the basics, own your role and own the results 

• Be relevant - Relevant to our people, our partners and the planet 

Are you ready to join the Fearless?

Job Description

As an Apps Product Analyst, you will support the App Product Lead in shaping our mobile applications. You will collaborate with cross-functional teams to gather requirements, analyse data, and prioritise features that enhance user experience and drive business objectives. Your insights will guide product development from conception to launch, ensuring our applications meet market needs and user expectations. 

As part of the Digital Product Management Team, you'll be instrumental in leveraging your analytical skills to deliver insights that ensure our products align with both customer needs and business objectives. 

You'll take charge of analysing your product, collaborating closely with product owners and the App Product Lead to prioritise the backlog throughout the product development process. 

Key Responsibilities: 

Product Insights: 

• Analyse user data, market trends, and competitive landscape to inform product decisions and strategy. 

Requirements Gathering: 

• Assist in gathering and documenting product requirements, user stories, and acceptance criteria. 

• Collaborate with the App Product Lead to maintain a prioritised product backlog. 

• Work together with web and tech product owners to align cross-functional roadmaps and collect requirements, while conducting impact analysis.

Data Analysis: 

• Analyse user data and feedback to identify trends, pain points, and opportunities for improvement. 

• Use analytics tools to monitor app performance, user engagement, and key metrics. 

Cross-Functional Collaboration: 

• Work closely with the App Product Owner, design, development, marketing, QA and trade teams to ensure successful product delivery. 

• Facilitate agile ceremonies, such as sprint planning and retrospectives, to maintain team alignment and focus. 

• Knowledge of SCRUM and Kanban methodologies.

Testing and Validation: 

• Oversee the QA testing process including business acceptance testing to ensure products meet quality standards and user requirements. 

• Facilitate release management process with our business and tech teams 

• Gather and analyse user feedback post-launch to inform future iterations and enhancements. 

Documentation and Reporting: 

• Maintain comprehensive documentation of product specifications, user stories, and project progress. 

• Report on product performance and provide insights to stakeholders and leadership.

Qualifications

• Demonstrable experience in mobile app products within a large-scale ecommerce organisation - essential 

• In depth knowledge of agile process and principles - essential 

• Well versed in managing product lifecycle 

• Highly analytical, able to make quick decisions 

• Exposure to MACH is not essential but highly advantageous 

• Pro-active self-starter, task focused and organised 

• Familiarity with A/B Testing: Understanding of experimentation methodologies to optimize product features. 

• Adaptability: Willingness to learn and adapt to new tools, technologies, and trends in eCommerce. 

• Bachelor’s Degree or equivalent in Business, Finance, Economics or Computer Science 

Additional Information

Along with your benefits package we also offer a wide range of perks for our colleagues: 

Reward, Recognition and Opportunities 

Frasers Champion- Our employees are at the heart of our business and we ensure individuals are recognised every single month for their hard work. Frasers Champion is a peer nominated scheme where 8 winners will receive double their pay for a month where they have thought without limits, owned it or been relevant. 

Fearless 1000 – By October 2025, we want our share price to hit £10. If that happens for 30 or more consecutive trading days, all colleagues across the business will receive a bonus! The top 1000 performers in the company will receive unprecedented bonuses, worth from £50,000 to £1million! Senior leaders across the business nominate these performers twice a year for embodying our core values and delivering exceptional performance*. 

*subject to terms and conditions 

Frasers Festival – An event like no other! Frasers Festival is our celebration for Head Office and Retail Staff across the UK and Europe – hosting a MEGA brand village, guest speakers from the world's biggest brands, evening entertainment, the ultimate Frasers Fearless Fitness Challenge and much more. 

CEO Sessions – Once a quarter we offer 20 employees the opportunity to attend our “CEO Sessions” ran by our CEO and leadership team. Employees have the chance to connect, network and submit questions around specific topics such as our Sports or Luxury business. 

Retail Reconnect – In order to build the planets most admired and compelling brand ecosystem, all employees must understand our business, product and customers. Each financial year, Head Office employees will gain insights by spending two days in one of our stores or the Warehouse. The goal is to learn how the work you do impacts our teams on the frontline, and to bring ideas back to the office which will improve how we work. 

Employee Welfare 

Frasers Fit – Our Everlast Gyms Team are on a mission to make our workforce the best, and fittest on the planet! We run free gym classes for employees as well as discounted memberships to our clubs. Frasers Fit is our wellbeing programme which aims to support and improve colleagues Physical, Financial & Mental wellbeing. The app is accessible for every employee and includes training, nutrition and lifestyle advice- all completely free. 

Retail Trust – We know that its not just about physical health, mental wellness is equally important which is why all of our employees get free access and support from the Retail Trust charity. This includes a 24 hour wellbeing helpline, wellness hub, counselling and financial/legal support. 

What’s next? 

Our Recruitment Team will be reviewing applications and all candidates will receive a response, whether you are successful or unsuccessful. Shortlisted applicants may be asked to confirm a few key details before being booked in for a first stage interview with the Recruiter- this will be behaviourally focussed and centred around how you align with our Culture and Values. If successful we anticipate two further interview stages with the Hiring Manager/wider team which will be more technically focussed and could include a presentation/task so we can see your skills in action.