Own end-to-end customer acquisition performance: manage and allocate marketing budget, optimize CAC and conversion rates, run structured experiments, fix funnel inefficiencies, and build clear performance reporting.
On-site | Full-time
London, England, United Kingdom
£35k base, £40–60k OTE + Equity (we want the top 0.1% and reward accordingly)
Energy is humanity’s most valuable resource. NOVA is building the software backbone that will power the installation, optimisation, and scaling of the clean-energy transition.
We’re looking for a Performance Marketing Lead to take full ownership of NOVA’s customer acquisition performance.
This is a high-accountability role. You will manage budget directly, optimise performance rigorously, and materially improve acquisition efficiency.
What You’ll Do
- Own acquisition performance end-to-end
- Allocate and optimise marketing budget
- Improve CAC and conversion rates
- Run structured performance experiments
- Identify and fix funnel inefficiencies
- Build clear performance reporting
Requirements
Must-Haves
- Direct experience managing acquisition budgets incl. Meta and Google
- Proven improvements in CPA and CTR
- Strong quantitative ability
- High pace of execution
- Commercial judgement
Nice to Haves
- Experience in high-growth tech environments
- Experience in renewables, energy or home improvements
- STEM or technical background
Top Skills
Google Ads
Meta (Facebook) Ads
NOVA (novainstall.com) London, England Office
Exchange Square, Shoreditch, London, United Kingdom, EC2A 2
Similar Jobs
Fintech • Professional Services • Software • Consulting
The Senior Performance Marketing Lead will architect and execute global digital marketing strategies, manage budgets, and lead paid channel initiatives to drive lead generation.
Top Skills:
HubspotLinkedin Campaign Manager
15 Days Ago
Easy Apply
Easy Apply
Fitness
Lead UGC video production across TikTok and Snapchat, managing teams and ensuring high-quality, scalable creative output for social growth and performance marketing.
Top Skills:
SnapchatTiktok
Energy
Lead paid media campaigns for Octopus Electroverse and Octopus Fleet, optimizing budgets and performance across various digital platforms and ensuring strategic campaign alignment.
Top Skills:
Apple Search AdsGoogle AdsGoogle AnalyticsLinkedin AdsMeta Business Suite
What you need to know about the London Tech Scene
London isn't just a hub for established businesses; it's also a nursery for innovation. Boasting one of the most recognized fintech ecosystems in Europe, attracting billions in investments each year, London's success has made it a go-to destination for startups looking to make their mark. Top U.K. companies like Hoptin, Moneybox and Marshmallow have already made the city their base — yet fintech is just the beginning. From healthtech to renewable energy to cybersecurity and beyond, the city's startups are breaking new ground across a range of industries.
