SimpleStudy Logo

SimpleStudy

Head of Paid Ads - Performance Marketing Lead

Posted One Month Ago
Remote
Hiring Remotely in Greece
Mid level
Remote
Hiring Remotely in Greece
Mid level
Own paid user acquisition for a consumer mobile app across international markets. Manage and optimize Meta, Google, TikTok, and Apple Search campaigns; track CAC, ROAS, and LTV; allocate budgets; build reporting using spreadsheets, SQL, and dashboards; and guide ad creative iteration based on performance data. The role also involves market localization and optional B2B demand-generation campaigns.
The summary above was generated by AI

Company:
SimpleStudy is a consumer AI platform for students.
We help them stay motivated to study their subjects - everything from Biology and Mathematics to Literature and Art.

Our small team has already helped +1.5 M students worldwide (UK, Ireland, Brazil, South Africa, and Australia) study better, and ~40–50k new students join us every week.

We are a remote team with a Lisbon office, having recently raised ~$4M seed round with incredible investors from Strava, OpenAI, and Meta.

Requirements:

  • 4+ years of hands-on performance marketing experience, with a primary focus on paid user acquisition for consumer/mobile apps

  • Deep hands-on experience running and optimizing campaigns on Meta Ads, Google Ads/UAC, TikTok Ads, and/or Apple Search Ads

  • Track record of owning CAC, ROAS, and LTV as core metrics, and making budget allocation decisions based on them

  • Comfortable working across multiple international markets and currencies (UK, Ireland, Brazil, South Africa, Australia) — creative/localization awareness a plus

  • Strong analytical skills; comfortable in spreadsheets/SQL/dashboards to build reporting and pull insights independently

  • Experience briefing and iterating on ad creative with a designer or creative team, using performance data to guide creative direction

  • Familiarity with tools like Mixpanel, Customer.io, or PostHog

  • Nice-to-have: some experience with B2B/demand-gen paid channels (LinkedIn Ads, Google Ads for lead gen)

Conditions:

  • Remote in Europe (preference: Western/continental Europe)

  • Salary: no fixed budget. Flexible.

  • Stock options: yes

  • Contract type: full-time employment, independent contractor

Similar Jobs

3 Hours Ago
Remote or Hybrid
Senior level
Senior level
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Leads Pfizer’s environmental sustainability strategy across climate, Scope 3 emissions, biodiversity, nature, product sustainability, and sustainable sourcing. Manages supplier decarbonization programs, sustainability metrics, regulatory horizon scanning, risk assessments, governance, training, and communications. Facilitates cross-functional teams, advises stakeholders, represents Pfizer in external initiatives, and serves as a sustainability subject matter expert across the enterprise.
Top Skills: Microsoft TeamsWebex
4 Days Ago
In-Office or Remote
Senior level
Senior level
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Leads measurement and product marketing for eight enterprise AI platforms. Builds shared KPI, taxonomy, scorecard, data-quality, and value-realization frameworks; translates usage and outcome data into executive insights and investment guidance. Oversees positioning, internal launches, campaigns, enablement, adoption, and audience segmentation. Partners across product, engineering, data, communications, and business teams while building and managing teams responsible for analytics, marketing, and communications.
Top Skills: Ai PlatformsBusiness IntelligenceDashboardsData ContractsData FabricData VisualizationEvent TaxonomyExperimentationKnowledge GraphsKpi FrameworksOkr PlatformsProduct AnalyticsTelemetry
4 Days Ago
In-Office or Remote
Senior level
Senior level
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Leads product strategy, roadmap, lifecycle ownership, adoption, and measurable outcomes for a greenfield enterprise AI platform. Defines platform boundaries, governance controls, evaluation, registration, and cost-tracking capabilities while translating evolving risk, privacy, security, and GxP requirements into usable product features. Partners with engineering, design, legal, compliance, risk, security, and global agent-building teams to prioritize investments, guide delivery, communicate direction, and drive platform adoption.
Top Skills: AgileAIAi AgentsAi GovernanceGxpLeanModel Evaluation

What you need to know about the London Tech Scene

London isn't just a hub for established businesses; it's also a nursery for innovation. Boasting one of the most recognized fintech ecosystems in Europe, attracting billions in investments each year, London's success has made it a go-to destination for startups looking to make their mark. Top U.K. companies like Hoptin, Moneybox and Marshmallow have already made the city their base — yet fintech is just the beginning. From healthtech to renewable energy to cybersecurity and beyond, the city's startups are breaking new ground across a range of industries.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account