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The Paid Search Manager will oversee and optimize SEM and paid media campaigns across various platforms, manage bidding strategies, conduct A/B testing, monitor performance, and collaborate with the data team to enhance tracking.
SheMed is a female-founded, female-focused health company transforming how women access care. In under a year, we’ve become the fastest-growing GLP-1 programme in the UK backed by $50M Series A funding, unicorn status and recognition as Highly Commended in the Lloyds Bank British Business Excellence Awards.
We’re also proud winners of the Best Small Employer category at the Women in Tech Employer Awards 2025, celebrating our commitment to creating an empowering, inclusive workplace for women in health and technology.
SheMed is on a mission to close the gender gap in healthcare and put women’s health front and centre. To continue scaling our reach, we’re seeking a skilled and performance-driven Paid Search Manager to help manage, optimise, and scale our paid search campaigns across multiple platforms. You’ll play a key role in crafting compelling ad copy, refining targeting, testing new approaches, and monitoring performance to maximise results.
This is an office based role, located in Euston London. We operate Monday to Friday, 9am to 6pm.
WHAT YOU WILL WORK ON:
- Help manage strategy, and optimization of SEM and paid media campaigns across Google Ads, YouTube, bing, programmatic display, and PMAX.
- Manage and optimise keyword and bidding strategy to drive conversions while maintaining efficient CPA.
- Conduct A/B testing of assets, landing pages, copy, and audiences to identify high-performing strategies.
- Monitor campaign performance daily and adjust budgets, bids, and targeting as needed.
- Implement and manage robust conversion tracking strategies using Google Tag Manager and GA4.
- Collaborate with the data team to ensure accurate conversion tracking and reporting.
WHAT WE’RE LOOKING FOR:
- 1-5 years’ experience running high-budget Google campaigns, ideally in healthcare or regulated industries.
- Strong knowledge of SEO principles, keyword strategy, and content alignment to support paid + organic synergy.
- Excellent copywriting, creative briefing, and testing capabilities.
- Strong analytical skills ideally with expertise in tracking (server-side, UTMs, pixels).
- A test-and-learn mindset with proven success in scaling paid search campaigns.
- Strong communication skills and a collaborative approach to working with cross-functional teams.
WHAT WE OFFER:
- A mission-driven team focused on closing the women’s health gap
- Competitive Salary
- An environment with modern tooling, minimal tech debt, and fast feedback loops
- 25 days holiday
- Breakfast and all day snacks
- Monthly socials + dress-up days
- Health care Cash Plan including physio, digital clinical appointments and wellbeing for you, your partner and children
- Life insurance cover of 4x salary
- Pension contribution matched up to 5%
- Cycle to work scheme
Please note that offers of employment are subject to receipt of satisfactory references and a enhanced DBS check.
WORKING AT SHEMED
Whether you work in one of our amazing offices, clinics or part of our remote clinician workforce, SheMed is highly collaborative and fun! You’ll have a chance to work in a fast-paced environment with experienced industry leaders. We have a learning environment where you can make an impact.
WHO WE ARE
At SheMed our people aren’t just part of a team, they’re part of something bigger. We’re a vibrant community of creative thinkers and doers, forging the way for a new generation of healthcare. We’re only as good as our people. So, finding the best people is everything to us. We serve millions, but we choose our people one at a time…
DIVERSITY
We believe that difference inspires a better, healthier world. That’s why it’s at the heart of everything we do. From our people to our products, difference enriches every part of our business and creates a culture based on equality of opportunity, and in which all employees can progress their careers. We’re committed to creating an environment of mutual respect where equal employment opportunities are available to all applicants without regard to race, colour, religion, sex, pregnancy status, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information, and any other characteristic protected by applicable law.
Top Skills
Bing
Ga4
Google Ads
Google Tag Manager
Pmax
Programmatic Display
Youtube
SheMed London, England Office
184 Drummond St, Regent's Park, Hampstead, London, United Kingdom, NW1 2ND
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