The Paid Media Manager will strategize, plan, and execute paid media campaigns across various platforms to drive performance while managing budgets and analyzing campaign effectiveness. Responsibilities include overseeing campaign performance, developing strategies, and collaborating with the design team for paid media creatives.
Blockovate is a new and ambitious marketing agency on a mission to help innovative blockchain based solutions reach their target audience.
We work with the leading blockchain projects and help transform their marketing efforts, ensuring their project reaches the right audience, and achieves its necessary goals.
Role
We are looking for a bold and ambitious results-driven Paid Media Manager to join our team at Blockovate. You will be responsible for strategising, planning and executing paid media campaigns to drive performance across paid search & paid media goals. You'll also take the lead reporting on the campaign performance.
Key accountabilities
- Own P&L responsibility for the performance marketing function.
- Responsibility for driving performance across key channels including programmatic display, direct display, paid search & more.
- Developing strategic paid media campaign strategies across a variety of platforms.
- Building and maintaining paid media campaigns.
- Optimising paid media campaigns to achieve agreed KPIs, including ROAS.
- Conduct in-depth analysis and reporting on paid media performance to identify trends and opportunities.
- Oversee and manage budgets to ensure effective campaign performance.
- Research and analyze competitors to uncover new strategies and opportunities.
- Collaborate with the design team by planning and briefing paid media creatives.
- 3+ years of experience in a paid media-focused role.
- Strong expertise in paid media advertising tools across various networks, including Google Search, programmatic display networks, and crypto-specific ad networks.
- Proven track record of successfully managing paid search campaigns.
- Demonstrable experience in planning and executing programmatic display campaigns and other paid media initiatives.
Desirable:
- A data driven mindset
- An affinity for numbers
- Experience working in the cryptocurrency industry or otherwise industries with lots of regulatory hurdles
Personal
- High levels of energy and enthusiasm
- Hard working and proactive
- Thrives in a challenging and fast-paced environment
- Resilient and maintains a positive attitude at all times
Benefits
- £40,000 - £50,000 per annum, dependent on experience
- Remote working policy - Work from the office, at home, or a combination of both
- Access to our vibrant coworking space in central London, offering regular members events like weekly tea times, monthly drinks, and lunchtime yoga classes!
- Generous holiday entitlement of 25 days (plus bank & public holidays), with an additional day added for every year worked, up to a maximum of 30 days
- Quarterly team socials
- Company bonus scheme
- Working from home budgets
- Employee referral program
- Company pension scheme
Perks of working with us
- You’ll have the opportunity to work with a talented and friendly group of people who are driven to be the best at what they do
- We offer a place for you to take ownership of your work and grow within the business
- Everyone is valued, listened to and recognised as contributing in their own way to the company's success
- You’ll have the opportunity to be part of something big from the start with real opportunities to grow professionally, make a lasting impact on our team, and be rewarded for your efforts
- We have a great work-hard play-hard culture, so expect lots of team socials!
Blockovate London, England Office
London, United Kingdom
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