About This Role:
As the New Products and Strategic Planning Lead, you will be at the forefront of driving affiliate cross-functional and commercialisation planning for new product execution. This pivotal role ensures strategic alignment across local UK & Ireland, European, and global teams. You will act as a senior business partner, spearheading complex scenario planning, access-to-market strategies, and go-to-market model development. Your responsibilities include coordinating critical functions such as Market Access, Medical, External Affairs, Commercial, Regulatory, Medical Drug Safety, Quality, and Finance. You will own the launch planning process, facilitating high-impact cross-functional teams to ensure the execution of launch activities during the pre- and peri-launch phases, ensuring timely delivery of key milestones. Furthermore, you will proactively identify and manage commercialisation risks, develop mitigation strategies, and contribute to continuous improvement of access and launch excellence. Leading key strategic transformation business initiatives across the UKI Affiliate, you will apply broad organizational insight and leadership to ensure success. Compliance standards are of utmost importance, and you will ensure strict adherence, maintaining operational separation between Commercial and Medical functions.
This is a hybrid role, with 50% of each week to be spent on site at our offices in Maidenhead.
What You’ll Do:
Lead coordination of all launch-relevant functions to develop fully aligned access, commercialisation, and launch plans.
Establish and drive the access strategy for new products, engaging with local, regional, and global stakeholders.
Build UK & Ireland launch frameworks for new products entering new therapeutic areas.
Facilitate collaboration and accountability across teams for timely execution.
Create robust business cases integrating financial modelling, strategic insights, and market dynamics.
Provide analysis to guide go-to-market model decisions and early customer segmentation strategies.
Engage with international functions to ensure UK & Ireland access and launch needs are incorporated into global planning.
Identify and assess local business development and partnership opportunities.
Lead key strategic transformation business initiatives across the UKI Affiliate
Build effective project teams, overseeing commercialization projects required for launch.
Manage associated budgets with financial discipline and transparency.
Who You Are:
You thrive on challenges and are highly collaborative, perceptive, and an analytical problem solver. Your strategic and innovative agility allows you to synthesise complex data into actionable strategies. You have a strong sense of ownership and urgency, consistently delivering high-quality outcomes. Your ability to navigate ambiguity and complexity while maintaining focus on strategic goals is commendable. You possess excellent communication skills, allowing you to influence senior stakeholders and drive decision-making across organisational levels.
Required Skills:
Master’s Degree in Business Administration, Life Sciences, Health Economics, or a related field.
Significant years of relevant experience in pharmaceutical or biotech commercialisation, including product launch planning.
Experience in the UK or a similar HTA access environment.
Proven track record in leading cross-functional teams and managing complex projects in a matrixed environment.
Experience in market analysis, business case development, and stakeholder alignment.
Ability to build strong collaborative relationships with internal stakeholders.
Excellent communication skills and strong personal presence.
Preferred Skills:
PhD with a strategic or analytical focus.
Background in Life Sciences Consulting.
Familiarity with digital and AI-based tools for market analysis, including social media screening and data visualization platforms.
Why Biogen?
We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.
At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about our DE&I efforts.
All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States.
