Department: Membership & Marketing
Team: Membership
Location: London with hybrid ways of working
Position type: Permanent
About GSMA Membership
There are several types of GSMA membership, which are available on an annual basis, subject to certain criteria and, in terms of fees, tiered based on revenue:
1. Operator Membership, for mobile operators, over 650 of which are currently GSMA members
2. Rapporteur Membership, for Mobile Virtual Network Operators and similar companies
3. Industry Membership, for commercial entities operating within and alongside the mobile industry
4. Community Membership, for commercial entities requiring more limited access to specific benefits
The role of the GSMA Membership function is to acquire, manage and retain members across all these types. Some of the benefits of membership include participation in GSMA working groups, access to GSMA permanent reference documents, database access e.g. in relation to roaming and industry contacts, summits and forums for best practise and knowledge sharing, and global networking.
What the hiring manager says
“We are excited to seek a senior sales professional to join our team bringing on new Industry and Rapporteur Members of the GSMA. Based in London, the role has global responsibility and will require some international travel. It is a hands-on role that includes close collaboration with adjacent teams in Technology and Marketing.”
Kate Walsh, Business Development Director, Membership
About the Role
The Membership Sales Director role will be focused on growing long-term membership revenue.
New Member Sales: Ownership of and responsibility for the achievement of an annual new business membership sales target relating to global organisations operating within or adjacent to the mobile sector, primarily large non-operator companies.
Sales Strategy: Identifying target companies and agreeing priorities with the Business Development Director, considering areas of GSMA focus and expertise to aid in long-term retention, as well as evolving market needs and areas of future growth.
Member-led Approach: Articulating membership benefits from a customer needs perspective, i.e. selling value and providing member feedback to inform refinement and evolution of the membership proposition.
Engagement: With prospects at all levels inc. C-level.
Pitching: Preparing and delivering bespoke pitch presentations to prospects.
Tracking and Reporting: Responsibility for tracking and reporting against an agreed roadmap in terms of sales, processes and actions.
Teamwork: Working collaboratively with the Membership team, the marketing and technology teams, as well as the wider GSMA organisation, in order to deliver on the agreed sales objectives, strategy and targets.
About You
You are a strategic B2B sales professional who thrives in complex, fast-moving environments and has a deep understanding of large organisations in the mobile technology sector. You have a proven track record of achieving ambitious B2B sales targets - from identifying and engaging new prospects through to closing and successfully onboarding high-value, multinational organisations. You are comfortable pitching and operating at senior levels, building trusted relationships with C-suite and executive stakeholders when needed, and communicating compelling value propositions.
Approachable yet tenacious, thorough and methodical, you have a strong customer-focussed approach and can balance attention to detail with commercial agility. You build strong internal relationships and can demonstrate the ability to influence and motivate colleagues around you. You are passionate about continuous improvement and are an excellent communicator. You are happy, willing and able to be hands on and are excellent at prioritising to maintain momentum even in highly complex sales cycles.
About your skills
The ideal candidate will possess a combination of the following skills and capabilities:
Communication
Teamwork
Influence
Stakeholder Management
Commercial Awareness
Analysis
Diplomacy
We strive to offer a meaningful and inclusive application experience for all candidates. Should you require any accommodations or adjustments due to a disability or for any other reason during the hiring process, please contact [email protected] with your request.
Contract type
RegularWorker type
EmployeeWhat We OfferWorking at the GSMA offers you unparalleled access to the mobile industry. We offer a chance to truly shape the direction of mobile, whatever your role. By joining the GSMA, you will be exposed to a fast-paced rapidly evolving environment, working on global solutions, genuinely fascinating and industry-changing projects and a stimulating and dynamic environment designed to enable you to flourish.
In addition to architect-designed offices and competitive compensation, our benefits include fantastic learning & development opportunities, generous holiday allowances, four additional days off for professional development and many others.
To learn more about the GSMA, visit our career site, our LinkedIn page and our Twitter page.
Being You at the GSMA
We care deeply about diversity, equity and inclusivity and aspire to be the best at it. Your well-being and work/life balance is important, so flexi-time and remote working is available to all staff. We're keen to ensure everyone is equal, represented and connected so we particularly encourage applications from all demographics. The sucess of the GSMA year on year will continue to be contributed by people from all walks of life.
GSMA Values
Our values not only drive our culture – they shape how we work and interact inside and outside our global organisation.
Passionately driven
We approach everything we do with unparalleled capability, tenacity and commitment, knowing that the challenging scale, pace and complexity of our work is what leads to its world-changing impact.
Insightful leaders
We continually develop and engage our expertise, insight and creativity so that we’re always ready to respond to the changing landscape with authority, agility and nuance.
Stronger together
We lean on each other so the industry can lean on us, embracing our diversity by actively seeking out perspectives and skill sets beyond our own, fuelling each other’s successes and constantly asking how we can help.
Underpinning our values is our collective mindset to show up purposefully as good human beings every day, in every situation. When we’re at our best – we are collaborative, considerate and compassionate to others, and we create a safe space for one another to thrive, assuming positive intent in our colleagues. And if we aren’t at our best and the pressure is on – we feel free to be ourselves but still remain curious, lean into the tough stuff and we are always respectful to others and accountable for the part we play.
