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Lead regional marketplace marketing for the UK and EU: localize campaigns, manage marketplace presence (PDPs, brand stores), run and optimize paid search/display, partner with cross-functional teams and marketplace partners, analyze performance, and expand marketplace opportunities.
At WHOOP, we're on a mission to unlock human performance and healthspan. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives.
As WHOOP expands its global footprint, we are hiring a Marketplaces Lead to accelerate marketplace growth in the UK and EU. This individual will serve as a key regional marketing owner, responsible for executing digital campaigns, optimizing marketplace presence, and partnering cross-functionally to deliver performance across e-commerce platforms. You will play a vital role in ensuring WHOOP is positioned as the leading performance technology brand in the UK and EU.
This is a remote role based in the UK or Ireland.
RESPONSIBILITIES:
- Own regional marketing strategy and execution for key marketplaces across the UK and EU
- Localize global campaigns, manage media budgets, and collaborate with the Brand team to ensure creative relevance, cultural resonance, and compliance with marketplace standards
- Manage and optimize marketplace presence, including product detail pages (PDPs), brand stores, and merchandising strategies to maximize visibility and conversion
- Monitor customer reviews, ratings, and feedback to drive continuous improvement in brand perception and engagement
- Plan, execute, and optimize paid digital campaigns across search and display to achieve performance and efficiency goals
- Serve as the primary liaison for marketplace partners, distributors, and agencies, ensuring brand consistency and flawless execution
- Analyze marketing performance and marketplace trends, providing actionable insights to enhance conversion, engagement, and ROI
- Evaluate and develop new marketplace opportunities in collaboration with Sales to expand WHOOP’s regional footprint
QUALIFICATIONS:
- 5-8 years of experience in digital or performance marketing within Amazon, e-commerce, retail, or consumer marketing
- Demonstrated success managing campaigns and product visibility across Amazon or comparable marketplaces
- Experience operating in multi-country, cross-functional environments, ideally within the UK and EU
- Strong project management and executional skills, with attention to detail and a data-driven mindset
- Excellent communication and stakeholder management skills, with comfort aligning regional and global priorities
- Proficiency in using performance metrics to inform campaign optimization
- Fluency in additional European languages
- Passion for fitness, health, and technology
- Willingness to travel regionally up to 15%
Interested in the role, but don’t meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.
WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Top Skills
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