The Subscriptions Marketing team is the growth engine of Future's direct-to-consumer business. We are responsible for the health and expansion of a world-class portfolio of print and digital specialist titles.
As Marketing Manager, you will report into the Head of Subscription Marketing to bridge the gap between high-level commercial strategy and ground-level creative execution. We are looking for someone who is analytical and commercially motivated, but who also possesses a distinct creative flair. You should be as comfortable discussing LTV and attribution models as you are critiquing visual assets and brainstorming "stop-the-scroll" campaign concepts.
What you'll be doingStrategic Acquisition & Growth- Integrated Planning - Devise and deliver effective marketing plans that drive acquisition for both print and digital products. You will own the decision-making for your designated verticals, informed by marketing trends, customer behaviours, and previous performance.
- Flagship Brand Ownership - While providing oversight across the portfolio, you will take a direct, proactive lead on driving some of our key specialist brands, setting the gold standard for what a successful, creative acquisition strategy looks like.
- New Concepts - Bring fresh, "outside-the-box" ideas to our campaign creative. You will oversee the visual and messaging strategy, ensuring our ads and landing pages are not only high-converting but also aesthetically aligned with our premium brands.
- Campaign Excellence - Accountable for best-practice and accurate execution and delivery of acquisition campaigns across a variety of online and offline channels.
- 3rd Party Development - Develop new 3rd party opportunities and partnerships to acquire subscribers, maintaining working relationships with existing providers and vendors.
- Team Management - Support priorities and co-ordinate workload effectively for yourself and your reports (including Senior Marketing Executives). You will mentor your team to deliver accurate, high-impact work.
- AI Integration - Champion the use of AI tools to increase productivity, from drafting copy variations to automating routine reporting, allowing the team more time for high-level creative thinking.
Stakeholder Collaboration - Act as the key point of contact for brand stakeholders, ensuring marketing activity reflects commercial priorities and audience insights.
Experience that will put you ahead of the curve- At least 4 years of experience in marketing and campaign management, ideally within subscriptions or recurring revenue models.
- Proven experience managing direct reports and coaching a team toward performance goals.
- A history of delivering innovative and visually striking campaigns. You should be able to articulate why a creative concept works and how it connects to the target audience.
- Numerate and commercially aware (familiarity with ROI, ARPU, and LTV is essential).
- Experience using AI tools to increase productivity and optimise marketing outputs.
The expected salary for this role is up to £42,000, depending on experience.
This is a Hybrid role from our London Office, working three days from the office, two from home
… Plus more great perks, which include;
- Uncapped leave, because we trust you to manage your workload and time
- When we hit our targets, enjoy a share of our profits with a bonus
- Refer a friend and get rewarded when they join Future
- Well-being support with access to our Colleague Assistant Programmes
- Opportunity to purchase shares in Future, with our Share Incentive Plan
Internal job family level P5
Who are we…We're Future, the global leader in specialist media. With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces.
We've got ambitious plans that further build on our growth momentum and unlock new opportunities – and we're looking for driven people who want to be a part of it!
Our Future, Our Responsibility - Inclusion and Diversity at FutureWe embrace and celebrate diversity, making it part of who we are.
Different perspectives spark ideas, fuel creativity, and push us to innovate. That's why we're building a workplace where everyone feels valued, respected, and empowered to thrive.
When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life. It's not just about what you bring to the table — it's about making sure the table has room for everyone.
Because a diverse team isn't just good for business. It's the Future.
Find out more about Our Future, Our Responsibility on our website.
Please let us know if you need any reasonable adjustments made so we can give you the best experience!
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Future (futureplc.com) London, England Office
London, United Kingdom
