Manager, Reporting & Analytics
Do you like using marketing data to solve real business questions, not just produce reports?
Do you enjoy partnering with marketers to improve how we measure performance and ROI across the full funnel?
You will sit in the Marketing Performance team and act as a connector across Marketing, Sales, Product, Finance, and Data. This is a marketing-facing analytics role. You’ll help teams define the right success metrics, interpret performance, and turn data into actions.
A big part of the role is presenting performance and ROI in a way that resonates with both marketers and A&G leadership, building confidence in marketing’s impact and what we should do next.
Success looks like faster decisions, fewer reporting gaps, consistent metric definitions, and a clear view of Marketing ROI and its contribution to pipeline, revenue, and post-sale engagement.
- Use our Tableau environment and marketing data to analyse performance, surface trends and inflection points, and forecast what comes next.
- Turn analysis into clear, meeting-ready visuals, refining existing dashboards and creating new views when needed.
- Work with channel owners (demand gen, events, digital, lifecycle, product marketing) to understand goals and translate them into metrics that make sense across TOFU, MOFU, BOFU, and customer engagement.
- Present performance and ROI updates to both marketing teams and A&G leadership, translating detail into a clear narrative on impact, trade-offs, and recommended actions.
- Lead event and conference reporting, connecting engagement signals to lead quality and downstream outcomes, and capturing learnings for future investment decisions.
- Use Adobe Analytics and attribution approaches (including multi-touch) to connect journeys, campaigns, and channels to downstream outcomes, and explain results in a way stakeholders trust.
- Be the go-to person for ad hoc questions, quickly framing the problem, pulling the right cuts of data, and giving a clear answer with assumptions and next steps.
- Find reporting gaps and data issues, suggest fixes, and handle ad hoc asks that support in-quarter decisions.
- Keep metric definitions consistent and documented, so results are trusted and repeatable.
- Work day to day with our data and dashboard developer, shape requirements, provide QA, and support the reporting roadmap.
- Partner with Sales and Product to align on shared funnel and pipeline definitions, and explain Marketing’s impact in a way stakeholders trust.
Requirements
- Solid experience in marketing analytics (ideally B2B, B2C also valued), with a record of tying activity to outcomes and ROI.
- Strong analytics capability, especially Adobe Analytics, comfortable navigating journey behaviour, segmentation, and performance drivers.
- Good understanding of marketing performance measurement: funnel stages, conversion rates, lead and pipeline concepts, and what makes a KPI useful vs a vanity metric.
- Good working knowledge of attribution, including multi-touch concepts and common pitfalls, able to use attribution outputs responsibly and explain limitations clearly.
- Strong Tableau skills geared toward analysis and communication, comfortable refining existing dashboards and creating stakeholder-ready visuals.
- Comfortable working across multiple data sources, and dealing with messy or incomplete data.
- High attention to detail, with reliable data checks and clear documentation of definitions and assumptions.
- Confident communicator and presenter, able to run performance readouts, tailor insights for A&G leadership and specialist teams, and answer follow-up questions live.
- Comfortable handling ad hoc questions and fast-turn analysis, while keeping quality high through pragmatic QA and clear assumptions.
- Basic SQL is a plus for exploring data and QA.
- Practical, proactive approach. You can juggle competing priorities and deliver on tight timelines.
Work in a way that works for you
We promote a healthy work/life balance across the organisation. With an average length of service of 9 years, we are confident that we offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and long-term goals.
- Working remotely from home or in our office in a flexible hybrid style
- Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive .
Working with us
We are an equal opportunity employer with a commitment to help you succeed. Here, you will find an inclusive, agile, collaborative, innovative and fun environment, where everyone has a part to play. Regardless of the team you join, we promote a diverse environment with co-workers who are passionate about what they do, and how they do it.
Working for you
At Elsevier, we know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
- Generous holiday allowance with the option to buy additional days
- Access to learning platforms and encouragement to book up to 10 days focused learning/development time per year
- Health screening, eye care vouchers and private medical benefits
- Wellbeing programs
- Life assurance
- Access to a competitive contributory pension scheme
- Long service awards
- Save As You Earn share option scheme
- Travel Season ticket loan
- Maternity, paternity and shared parental leave
- Access to emergency care for both the elderly and children
- RELX Cares days, giving you time to support the charities and causes that matter to you
- Access to employee resource groups with dedicated time to volunteer
- Access to extensive learning and development resources
- Access to employee discounts via Perks at Work
About the Business
A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world’s grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.
We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location.
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We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
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Elsevier London, England Office
125 London Wall, London, United Kingdom
